Matching Magic: Oz Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Matching Magic: Oz's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Matching Magic: Oz.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Matching Magic: Oz
App Name : Matching Magic: Oz
Logo：
OS : iOS
Network : Messenger,Facebook,Audience Network
Developer : CookApps
Publisher : Instagram,拼立得 - 美图拼图相机
Total creative ads during the time period : 13
Duration : 273
Popularity : 6,774
Check ASO Keywords of Matching Magic: Oz
2. Matching Magic: Oz’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Matching Magic: Oz in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Matching Magic: Oz in the recent period. As of 2020-11-05, among the Matching Magic: Oz‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-05, Matching Magic: Oz's the proportion of networks impressions are placed like this:
Audience Network's proportion is 76.94%,
Messenger's proportion is 23.06%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-05, Matching Magic: Oz‘s network with the most ads is Messenger and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Matching Magic: Oz
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Matching Magic: Oz. We can see some advertising trends.
Top 1 Ad Creative of Matching Magic: Oz
Ad Details ：
Headline ：The Classic Match3 Puzzle
Text ：
Top 2 Ad Creative of Matching Magic: Oz
Ad Details ：
Headline ：An Addictive Match3 Adventure!
Text ：
Top 3 Ad Creative of Matching Magic: Oz
Ad Details ：
Headline ：🐲 Challenge The Quest 🐉
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 155 | 150 | 270 |
| Popularity | 981 | 975 | 936 |
| Dimensions | 400 x 224 | 320 x 400 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 1 | 1 | 3 |
| Countries | Japan,Thailand,Belgium,Norway,Russia,United Arab Emirates,Malaysia,New Zealand,Hungary,Canada,United Kingdom,Qatar,Korea,Macau,Mexico,Philippines,Spain,Australia,Turkey,Colombia | Sweden,Austria,Greece,Macau,Taiwan,Spain,Belgium,Singapore,Canada,United States,Netherlands,New Zealand,United Arab Emirates,Russia,Qatar,Japan,Italy,Denmark,Norway | Turkey,Russia,Italy,United Arab Emirates,United States,Czech,Australia,Indonesia,Denmark,Taiwan,Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Matching Magic: Oz in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Matching Magic: Oz's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Matching Magic: Oz, you can click the app name below to view related reports, or you can find more info in ASOTools.