MCS Bank Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MCS Bank Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MCS Bank Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MCS Bank Mobile
App Name : MCS Bank Mobile
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : MCS Bank
Publisher : Instagram
Total creative ads during the time period : 12
Duration : 167
Popularity : 1,951
Check ASO Keywords of MCS Bank Mobile
2. MCS Bank Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MCS Bank Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MCS Bank Mobile in the recent period. As of 2020-12-26, among the MCS Bank Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-26, MCS Bank Mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2020-12-26, MCS Bank Mobile‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of MCS Bank Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MCS Bank Mobile. We can see some advertising trends.
Top 1 Ad Creative of MCS Bank Mobile
Ad Details ：
Headline ：Online banking let's you get out and enjoy life.
Text ：The Bank for your Life.
Top 2 Ad Creative of MCS Bank Mobile
Ad Details ：
Headline ：Online banking let's you get out and enjoy life.
Text ：The Bank for your Life.
Top 3 Ad Creative of MCS Bank Mobile
Ad Details ：
Headline ：Online banking let's you get out and enjoy life.
Text ：MCS Bank is a state-chartered, MUTUAL savings bank operating five community branches in Mifflin, Huntingdon and Snyder Counties and a Loan Center in Lewistown, Mifflin County.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 88 | 11 |
| Popularity | 669 | 663 | 73 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MCS Bank Mobile in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free MCS Bank Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MCS Bank Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.