il manifesto digitale Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the il manifesto digitale's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps il manifesto digitale.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of il manifesto digitale
App Name : il manifesto digitale
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : il manifesto
Publisher : Instagram,Facebook
Total creative ads during the time period : 100
Duration : 703
Popularity : 9,200
Check ASO Keywords of il manifesto digitale
2. il manifesto digitale’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser il manifesto digitale in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of il manifesto digitale in the recent period. As of 2021-05-03, among the il manifesto digitale‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-03, il manifesto digitale's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.6%,
Instagram's proportion is 30.28%,
Audience Network's proportion is 29.12%,
's proportion is ,
's proportion is .
In the date of 2021-05-03, il manifesto digitale‘s network with the most ads is Facebook and its proportion is 44.44%.
3. Top 3 Ad Creative Analysis of il manifesto digitale
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of il manifesto digitale. We can see some advertising trends.
Top 1 Ad Creative of il manifesto digitale
Ad Details ：
Headline ：Ipotesi «Workers buyout» per Radio città del Capo a Bologna | il manifesto
Text ：Più sono le fonti di informazione, migliore è la nostra democrazia.
Mi associo quindi all’appello della redazione di Radio Città del Capo all’editore, affinché mantenga la programmazione politica, culturale e di cronaca della radio.
Tra l’altro, come ormai saprete, l’ipotesi della radio di proprietà (in tutto o in parte) degli stessi lavoratori, mi piace molto, ed è un sintomo del coraggio degli stessi nell’andare oltre dinamiche puramente commerciali di breve periodo.
Top 2 Ad Creative of il manifesto digitale
Ad Details ：
Headline ：Mauro Palma: «Carceri e diritti, situazione allarmante. Ora un po' di equilibrio» | il manifesto
Text ：#PensaSe il regime penitenziario italiano consentisse ai detenuti di seguire un percorso rieducativo per favorire una risocializzazione effettiva del detenuto.
“Il grado di civiltà di un Paese si misura osservando la condizione delle sue carceri”. Oggi le parole di Voltaire condannano la “civiltà" italiana: ne sono la prova il sovraffollamento delle carceri, la mancanza di agenti di custodia, di medici, e di operatori sanitari. Un problema serio che merita attenzione, non possiamo più pensare ai detenuti come a emarginati ma come a coloro che meritano una seconda chance.
Giuseppe Ivo Bongiovanni
https://ilmanifesto.it/mauro-palma-carceri-e-diritti-situazione-allarmante-ora-un-po-di-equilibrio/
Top 3 Ad Creative of il manifesto digitale
Ad Details ：
Headline ：Mauro Palma: «Carceri e diritti, situazione allarmante. Ora un po' di equilibrio» | il manifesto
Text ：Mauro Palma dal punto di vista del Garante delle persone private della libertà cosa pensa della nomina di Luciana Lamorgese, ex prefetto di Milano e ex capo gabinetto di Angelino Alfano al Viminale, a nuovo ministro dell’Interno? Un prefetto d’esperienza come lei è una buona occasione per svil...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 258 | 367 | 149 |
| Popularity | 999 | 999 | 947 |
| Dimensions | 1134 x 638 | 1024 x 808 | 1024 x 808 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Italy | Italy | San Marino,Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for il manifesto digitale in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free il manifesto digitale's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to il manifesto digitale, you can click the app name below to view related reports, or you can find more info in ASOTools.