Merge Empires Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Merge Empires’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Merge Empires.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Merge Empires

App Name : Merge Empires


Merge Empires-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Elex

Publisher : SHAREit - Transfer Share,Call Recorder,USA Weather forecast,Treehouse Table,Vegan Recipes Free,BeautyPlus - Easy Photo Editor Selfie Camera,Sweet Selfie Camera:Beauty cam,photoselfie editor

Total creative ads during the time period : 1,487

Duration : 189

Popularity : 90,791

2. Merge Empires’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Merge Empires in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Merge Empires in the recent period. As of 2020-09-07, among the Merge Empires‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 87.5%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 12.5%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Merge Empires’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 68.04%,

Audience Network’s proportion is 31.96%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Merge Empires‘s network with the most ads is Facebook and its proportion is 56.25%.

3. Top 3 Ad Creative Analysis of Merge Empires

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Merge Empires. We can see some advertising trends.

Top 1 Ad Creative of Merge Empires

Ad Details :

Headline :立刻夷平敵方的基地!

Text :

Top 2 Ad Creative of Merge Empires

Ad Details :

Headline :Merge Empires

Text :升級士兵、戰鬥力更為簡單,不論是建築還是士兵,兩個合成一下就升級!與戰友一起協同作戰,稱霸戰場!

Top 3 Ad Creative of Merge Empires

Ad Details :

Headline :史詩級輾壓

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 74 55 51
Popularity 554 335 317
Dimensions 400 x 400 400 x 400 400 x 400
Creative Type Video Video Video
Network Facebook Audience Network Facebook
Related Ads 1 1 1
Countries Taiwan Macau,Taiwan,Hong Kong Taiwan
Language Chinese (Simplified) Chinese (Traditional) Chinese (Traditional)

Through the above analysis, we can see that the most effective channel for Merge Empires in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Merge Empires’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Merge Empires, you can click the app name below to view related reports.