Draken Film Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Draken Film’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Draken Film.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Draken Film
App Name : Draken Film
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Draken Film
Publisher :
Total creative ads during the time period : 470
Duration : 505
Popularity : 116,100
2. Draken Film’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Draken Film in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Draken Film in the recent period. As of 2020-08-30, among the Draken Film‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-30, Draken Film’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 27.96%,
Messenger’s proportion is 27.79%,
Facebook’s proportion is 22.16%,
Audience Network’s proportion is 22.09%,
’s proportion is .
In the date of 2020-08-30, Draken Film‘s network with the most ads is Instagram and its proportion is 34.62%.
3. Top 3 Ad Creative Analysis of Draken Film
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Draken Film. We can see some advertising trends.
Top 1 Ad Creative of Draken Film
Ad Details ：
Headline ：Streama Två dagar, en natt
Text ：Sandra kan få tillbaka sitt jobb om hon övertygar sina medarbetare att avstå sin bonus. Bröderna Dardenne fångar en arbetsrätt under sammanbrott i balansakten mellan depression och arbetslöshet.
Top 2 Ad Creative of Draken Film
Ad Details ：
Headline ：Streama Två dagar, en natt
Text ：Sandra kan få tillbaka sitt jobb om hon övertygar sina medarbetare att avstå sin bonus. Bröderna Dardenne fångar en arbetsrätt under sammanbrott i balansakten mellan depression och arbetslöshet.
Top 3 Ad Creative of Draken Film
Ad Details ：
Headline ：Streama The Unknown Known
Text ：Dokumentärfilmsmästaren Errol Morris kryper under skinnet på Donald Rumsfeld i en avväpnande intervju som får USA:s försvarsminister under Irak-kriget att vända ut och in på sig själv.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 251 | 251 | 279 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 532 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Sweden | Sweden | Sweden |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Draken Film in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Draken Film’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Draken Film, you can click the app name below to view related reports.