Meu HAND Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Meu HAND's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Meu HAND.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Meu HAND
App Name : Meu HAND
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Pisom Participações Ltda.
Publisher : Instagram,Facebook
Total creative ads during the time period : 214
Duration : 334
Popularity : 25,859
Check ASO Keywords of Meu HAND
2. Meu HAND’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Meu HAND in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Meu HAND in the recent period. As of 2021-03-16, among the Meu HAND‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 36.84%, Playable Ads category's proportion is 0.0%, Image category's proportion is 63.16%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Meu HAND's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.57%,
Audience Network's proportion is 25.57%,
Instagram's proportion is 25.57%,
Messenger's proportion is 23.28%,
's proportion is .
In the date of 2021-03-16, Meu HAND‘s network with the most ads is Facebook and its proportion is 26.32%.
3. Top 3 Ad Creative Analysis of Meu HAND
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Meu HAND. We can see some advertising trends.
Top 1 Ad Creative of Meu HAND
Ad Details ：
Headline ：Conheça os planos HAND e comece a usar hoje nossas vantagens!
Text ：A revolução dos clubes de vantagens está na sua mão.
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Somos mais que um clube, O HAND é app perfeito para quem sabe aproveitar a vida.
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Com descontos e benefícios como quiser, no HAND você escolhe os serviços que mais combinam com você:
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Mais de 4.000 restaurantes
-
Desconto em medicamentos
-
Consultas e exames
-
Seguro de vida e assistência funeral
-
Assistência residencial
-
Planos exclusivos a partir de R$14,90, com apenas um uso você recupera o valor da assinatura.
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Conheça os planos HAND e comece a usar hoje nossas vantagens!
Top 2 Ad Creative of Meu HAND
Ad Details ：
Headline ：Conheça os planos HAND e comece a usar hoje nossas vantagens!
Text ：A revolução dos clubes de vantagens está na sua mão.
-
Somos mais que um clube, O HAND é app perfeito para quem sabe aproveitar a vida.
-
Com descontos e benefícios como quiser, no HAND você escolhe os serviços que mais combinam com você:
-
Mais de 4.000 restaurantes
-
Desconto em medicamentos
-
Consultas e exames
-
Seguro de vida e assistência funeral
-
Assistência residencial
-
Planos exclusivos a partir de R$14,90, com apenas um uso você recupera o valor da assinatura.
-
Conheça os planos HAND e comece a usar hoje nossas vantagens!
Top 3 Ad Creative of Meu HAND
Ad Details ：
Headline ：Conheça os planos HAND e comece a usar hoje nossas vantagens!
Text ：A revolução dos clubes de vantagens está na sua mão.
-
Somos mais que um clube, O HAND é app perfeito para quem sabe aproveitar a vida.
-
Com descontos e benefícios como quiser, no HAND você escolhe os serviços que mais combinam com você:
-
Mais de 4.000 restaurantes
-
Desconto em medicamentos
-
Consultas e exames
-
Seguro de vida e assistência funeral
-
Assistência residencial
-
Planos exclusivos a partir de R$14,90, com apenas um uso você recupera o valor da assinatura.
-
Conheça os planos HAND e comece a usar hoje nossas vantagens!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 62 | 62 | 61 |
| Popularity | 415 | 413 | 406 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Meu HAND in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Meu HAND's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Meu HAND, you can click the app name below to view related reports, or you can find more info in ASOTools.