Santander Empresas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Santander Empresas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Santander Empresas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Santander Empresas
App Name : Santander Empresas
Logo：
OS : iOS
Network : Google Ads(Admob),Instagram,Facebook
Developer : Banco Santander (Brasil) S.A.
Publisher : Instagram,Facebook,Funny Pick Up Lines,Fecha Matrículas de Coches,Belarus eRadio,Aktüel Ürünler Kataloğu,Bubble Shooter
Total creative ads during the time period : 366
Duration : 517
Popularity : 34,752
Check ASO Keywords of Santander Empresas
2. Santander Empresas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Santander Empresas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Santander Empresas in the recent period. As of 2021-03-16, among the Santander Empresas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 52.17%, Playable Ads category's proportion is 0.0%, Image category's proportion is 43.48%, Carousel category's proportion is 4.35%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Santander Empresas's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.68%,
Facebook's proportion is 26.46%,
Instagram's proportion is 24.98%,
Audience Network's proportion is 20.88%,
's proportion is .
In the date of 2021-03-16, Santander Empresas‘s network with the most ads is Instagram and its proportion is 34.78%.
3. Top 3 Ad Creative Analysis of Santander Empresas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Santander Empresas. We can see some advertising trends.
Top 1 Ad Creative of Santander Empresas
Ad Details ：
Headline ：Faça ALGO+
Text ：O serviço de investimentos do Santander com algoritmos que atualizam sua carteira todo dia + analistas que garantem a melhor estratégia de risco.
Top 2 Ad Creative of Santander Empresas
Ad Details ：
Headline ：Abra sua Conta PJ
Text ：Sua empresa pode ter 5 dias sem juros no limite da conta para ganhar um fôlego todo mês que precisar.
Top 3 Ad Creative of Santander Empresas
Ad Details ：
Headline ：Abra sua Conta PJ
Text ：Sua empresa pode ter 5 dias sem juros no limite da conta para ganhar um fôlego todo mês que precisar.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 8 | 108 | 111 |
| Popularity | 837 | 464 | 387 |
| Dimensions | 1280 x 720 | 600 x 600 | 600 x 314 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 2 | 3 |
| Countries | Brazil | Portugal,Angola,Brazil | Brazil,Angola,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Santander Empresas in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Santander Empresas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Santander Empresas, you can click the app name below to view related reports, or you can find more info in ASOTools.