Pivot – Empowering Mobility Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pivot – Empowering Mobility's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pivot – Empowering Mobility.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pivot – Empowering Mobility
App Name : Pivot – Empowering Mobility
Logo：
OS : iOS
Network : Instagram,Messenger,Facebook
Developer : Etch Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 135
Duration : 505
Popularity : 33,159
Check ASO Keywords of Pivot – Empowering Mobility
2. Pivot – Empowering Mobility’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pivot – Empowering Mobility in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pivot – Empowering Mobility in the recent period. As of 2021-03-12, among the Pivot – Empowering Mobility‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-12, Pivot – Empowering Mobility's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-12, Pivot – Empowering Mobility‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Pivot – Empowering Mobility
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pivot – Empowering Mobility. We can see some advertising trends.
Top 1 Ad Creative of Pivot – Empowering Mobility
Ad Details ：
Headline ：Pivot | Central Ohio's free transportation app
Text ：Remove the stress of getting to and from your favorite spots in Columbus using Pivot, your local transportation app. The free app will guide you anywhere in the city with a combination of public and private transportation options. 🛴 🚲
Top 2 Ad Creative of Pivot – Empowering Mobility
Ad Details ：
Headline ：Pivot | Central Ohio's free transportation app
Text ：Remove the stress of getting to and from your favorite spots in Columbus using Pivot, your local transportation app. The free app will guide you anywhere in the city with a combination of public and private transportation options. 🛴 🚲
Top 3 Ad Creative of Pivot – Empowering Mobility
Ad Details ：
Headline ：Pivot | Central Ohio's free transportation app
Text ：Remove the stress of getting to and from your favorite spots in Columbus using Pivot, your local transportation app. The free app will guide you anywhere in the city with a combination of public and private transportation options. 🛴 🚲
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 72 | 72 | 72 |
| Popularity | 481 | 480 | 478 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | United Kingdom,Australia,Canada,United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pivot – Empowering Mobility in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Pivot – Empowering Mobility's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pivot – Empowering Mobility, you can click the app name below to view related reports, or you can find more info in ASOTools.