MO-BO Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the MO-BO’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MO-BO.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of MO-BO

App Name : MO-BO

Logo

MO-BO-SocialPeta

OS : iOS

Network : Facebook,Audience Network,YouTube

Developer : Migo CO.,LTD

Publisher :

Total creative ads during the time period : 77

Duration : 325

Popularity : 20,801

2. MO-BO’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser MO-BO in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of MO-BO in the recent period. As of 2020-09-05, among the MO-BO‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 29.41%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 70.59%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, MO-BO’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 85.61%,

Audience Network’s proportion is 14.39%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, MO-BO‘s network with the most ads is Facebook and its proportion is 82.35%.

3. Top 3 Ad Creative Analysis of MO-BO

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MO-BO. We can see some advertising trends.

Top 1 Ad Creative of MO-BO

Ad Details :

Headline :顯瘦人氣丹寧 少量到貨

Text :

Top 2 Ad Creative of MO-BO

Ad Details :

Headline :顯瘦人氣丹寧 少量到貨

Text :

Top 3 Ad Creative of MO-BO

Ad Details :

Headline :顯瘦人氣丹寧 少量到貨

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 253 253 253
Popularity 999 999 999
Dimensions 224 x 400 224 x 400 224 x 400
Creative Type Video Video Video
Network Messenger Audience Network Facebook
Related Ads 1 1 1
Countries Taiwan Taiwan Taiwan
Language Chinese (Traditional) Chinese (Traditional) Chinese (Traditional)

Through the above analysis, we can see that the most effective channel for MO-BO in recent advertising is Messenger, and the main creative type is Video.

In conclusion: The above is a free MO-BO’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to MO-BO, you can click the app name below to view related reports.