MoneyGram International Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MoneyGram International's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MoneyGram International.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MoneyGram International
App Name : MoneyGram International
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : MoneyGram International, Inc.
Publisher : Instagram,Facebook,Canasta - Card Game,Damas Online,MagnoJuegos 5-EN-1,Idle City Builder,Play Canasta and Burraco
Total creative ads during the time period : 245
Duration : 741
Popularity : 16,259
Check ASO Keywords of MoneyGram International
2. MoneyGram International’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MoneyGram International in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MoneyGram International in the recent period. As of 2021-05-28, among the MoneyGram International‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, MoneyGram International's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, MoneyGram International‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of MoneyGram International
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MoneyGram International. We can see some advertising trends.
Top 1 Ad Creative of MoneyGram International
Ad Details ：
Headline ：Laden Sie heute unsere App herunter
Text ：Senden Sie Geld mit nur wenigen Klicks zu 0€ Pauschalgebühr*.
*Wechselkursgebühren können anfallen
Top 2 Ad Creative of MoneyGram International
Ad Details ：
Headline ：Download Our App Today
Text ：Invia denaro in pochi tocchi sul tuo smartphone a tariffa unica 0€*. *Può applicarsi costo di cambio
Top 3 Ad Creative of MoneyGram International
Ad Details ：
Headline ：Download Our App Today
Text ：Send money in just a few taps, starting at $1.99*!
*FX rates may apply
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 54 | 34 |
| Popularity | 186 | 174 | 170 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 4 | 5 | 1 |
| Countries | Germany | Belgium,Italy | Australia |
| Language | German | Italian | English |
Through the above analysis, we can see that the most effective channel for MoneyGram International in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free MoneyGram International's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MoneyGram International, you can click the app name below to view related reports, or you can find more info in ASOTools.