Mudflap Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mudflap's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mudflap.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mudflap
App Name : Mudflap
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Mudflap Inc
Publisher : Instagram,Facebook
Total creative ads during the time period : 71
Duration : 248
Popularity : 20,744
Check ASO Keywords of Mudflap
2. Mudflap’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mudflap in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mudflap in the recent period. As of 2021-03-07, among the Mudflap‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 22.22%, Playable Ads category's proportion is 0.0%, Image category's proportion is 77.78%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, Mudflap's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.09%,
Messenger's proportion is 25.7%,
Audience Network's proportion is 24.09%,
Instagram's proportion is 23.11%,
's proportion is .
In the date of 2021-03-07, Mudflap‘s network with the most ads is Facebook and its proportion is 27.78%.
3. Top 3 Ad Creative Analysis of Mudflap
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mudflap. We can see some advertising trends.
Top 1 Ad Creative of Mudflap
Ad Details ：
Headline ：Buy diesel with Mudflap to get an instant fuel discount
Text ：Mudflap just added over 150 NEW truck stops, including Casey's, Road Ranger and Sapp Bros. See what you're missing and get a special promo too!
Top 2 Ad Creative of Mudflap
Ad Details ：
Headline ：Mudflap just got better. More fuel stops, bigger discounts
Text ：The fuel discount app that takes 60 seconds to set up, but saves you up to $6,000 per year in fuel! Get a special promo when you register now.
Top 3 Ad Creative of Mudflap
Ad Details ：
Headline ：Buy diesel with Mudflap to get an instant fuel discount
Text ：Mudflap just added over 150 NEW truck stops, including Casey's, Road Ranger and Sapp Bros. See what you're missing and get a special promo too!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 83 | 83 | 83 |
| Popularity | 634 | 633 | 629 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Mudflap in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Mudflap's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mudflap, you can click the app name below to view related reports, or you can find more info in ASOTools.