My Cooking Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the My Cooking’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Cooking.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of My Cooking

App Name : My Cooking


My Cooking-SocialPeta

OS : Android

Network : Audience Network,Facebook,Instagram

Developer : gameone

Publisher : Vegan Recipes Free,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),All Recipes Free,Bible,Sweet Selfie Camera:Beauty cam,photoselfie editor,BeautyPlus - Easy Photo Editor Selfie Camera,Call Recorder

Total creative ads during the time period : 325

Duration : 276

Popularity : 81,727

2. My Cooking’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser My Cooking in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of My Cooking in the recent period. As of 2020-09-07, among the My Cooking‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, My Cooking’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 39.3%,

Messenger’s proportion is 39.2%,

Facebook’s proportion is 10.89%,

Audience Network’s proportion is 10.6%,

’s proportion is .

In the date of 2020-09-07, My Cooking‘s network with the most ads is Facebook and its proportion is 26.53%.

3. Top 3 Ad Creative Analysis of My Cooking

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Cooking. We can see some advertising trends.

Top 1 Ad Creative of My Cooking

Ad Details :

Headline :ทำอาหาร!

Text :

Top 2 Ad Creative of My Cooking

Ad Details :

Headline :ทำอาหาร!

Text :

Top 3 Ad Creative of My Cooking

Ad Details :

Headline :GET COOKING!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 173 173 204
Popularity 999 999 997
Dimensions 400 x 224 400 x 224 400 x 224
Creative Type Video Video Video
Network Instagram Messenger Instagram
Related Ads 12 12 13
Countries Italy,Philippines,India,United Kingdom,Germany,France,United States,Japan,Thailand,Canada,Brazil,Taiwan Japan,India,United Kingdom,France,United States,Philippines,Brazil,Taiwan,Thailand,Canada,Germany,Italy French Guiana,Saint Lucia,Philippines,Mongolia,Micronesia,Niue,Germany,Dominican,Libyan Arab Jm,Denmark,Paraguay,Bosnia Hercegovina,Lithuania,Maldives,United Kingdom,Qatar,Guinea,Tuvalu,Turkey
Language Thai Thai English

Through the above analysis, we can see that the most effective channel for My Cooking in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free My Cooking’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to My Cooking, you can click the app name below to view related reports.