My Merrifield Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the My Merrifield’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Merrifield.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of My Merrifield

App Name : My Merrifield


My Merrifield-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : MAB Corporation Pty Ltd

Publisher : Avira Antivirus Security 2019-Antivirus AppLock,Korean Food Recipes - 10k Recipes,Water Drink Reminder,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),All Recipes Free

Total creative ads during the time period : 45

Duration : 215

Popularity : 8,247

2. My Merrifield’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser My Merrifield in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of My Merrifield in the recent period. As of 2020-09-06, among the My Merrifield‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 80.0%, Carousel category’s proportion is 20.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, My Merrifield’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 89.91%,

Instagram’s proportion is 7.08%,

Messenger’s proportion is 1.88%,

Audience Network’s proportion is 1.14%,

’s proportion is .

In the date of 2020-09-06, My Merrifield‘s network with the most ads is Facebook and its proportion is 48.0%.

3. Top 3 Ad Creative Analysis of My Merrifield

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Merrifield. We can see some advertising trends.

Top 1 Ad Creative of My Merrifield

Ad Details :

Headline :First stage Shopping Centre Opening 2020

Text :Your opportunity to build your expansive dream home in a boutique and walkable neighbourhood, close to shops, schools and Merrifield City!

Top 2 Ad Creative of My Merrifield

Ad Details :

Headline :Surrounded by new and existing amenities

Text :Your opportunity to build your expansive dream home in a boutique and walkable neighbourhood, close to shops, schools and Merrifield City!

Top 3 Ad Creative of My Merrifield

Ad Details :

Headline :Midtown - Merrifield’s most walkable neighbourhood

Text :Your opportunity to build your expansive dream home in a boutique and walkable neighbourhood, close to shops, schools and Merrifield City!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 214 198 198
Popularity 941 918 871
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 6 2 4
Countries Australia Australia Australia
Language English English English

Through the above analysis, we can see that the most effective channel for My Merrifield in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free My Merrifield’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to My Merrifield, you can click the app name below to view related reports.