Aeropost Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Aeropost's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Aeropost.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Aeropost
App Name : Aeropost
Logo：
OS : Android
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Aeropost International Services
Publisher : Instagram,Facebook,Millionaire Australia 2020,Baby Hazel's Class Time - Prepare for Dinner,塔罗占卜 - 准到你不信,Private Notepad
Total creative ads during the time period : 2,357
Duration : 500
Popularity : 465,485
Check ASO Keywords of Aeropost
2. Aeropost’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Aeropost in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Aeropost in the recent period. As of 2021-05-27, among the Aeropost‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 7.69%, Playable Ads category's proportion is 0.0%, Image category's proportion is 92.31%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Aeropost's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.22%,
Messenger's proportion is 25.19%,
Facebook's proportion is 24.89%,
Audience Network's proportion is 24.7%,
's proportion is .
In the date of 2021-05-27, Aeropost‘s network with the most ads is Facebook and its proportion is 26.15%.
3. Top 3 Ad Creative Analysis of Aeropost
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Aeropost. We can see some advertising trends.
Top 1 Ad Creative of Aeropost
Ad Details ：
Headline ：Book: Danish Secrets to Happy Living
Text ：PriceSmart PICKS brings you the very best selection of top quality products at very low prices. You won’t find these amazing deals anywhere else. Stock is limited. If you like something, grab it fast!
Top 2 Ad Creative of Aeropost
Ad Details ：
Headline ：Joyero de Madera con Puertas de Vidrio en Color Blanco
Text ：Smart PICKS te trae la mejor selección de productos de gran calidad a precios muy bajos. No encontrarás estos precios en ningún otro lado. El inventario es limitado, si te gusta algo, es mejor que lo atrapes rápido!
Top 3 Ad Creative of Aeropost
Ad Details ：
Headline ：Libro de Preparación de Comidas Saludables
Text ：Smart PICKS te trae la mejor selección de productos de gran calidad a precios muy bajos. No encontrarás estos precios en ningún otro lado. El inventario es limitado, si te gusta algo, es mejor que lo atrapes rápido!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 173 | 120 | 120 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 350 x 500 | 600 x 600 | 406 x 500 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 25 | 44 | 65 |
| Countries | Canada,United Kingdom,United States,Australia,Venezuela,Peru,Spain,Argentina,Cuba,Panama,Colombia,Mexico,Paraguay,Chile | Peru,Venezuela,Panama,Paraguay,Chile,Mexico,Argentina,Colombia,Spain,Cuba,Canada,United Kingdom,United States,Australia | Peru,Venezuela,Panama,Paraguay,Chile,Mexico,Argentina,Colombia,Spain,Cuba,United Kingdom,United States,Canada,Australia |
| Language | English | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Aeropost in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Aeropost's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Aeropost, you can click the app name below to view related reports, or you can find more info in ASOTools.