Tutu.ru - flights, Russian railway and bus tickets Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tutu.ru - flights, Russian railway and bus tickets's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tutu.ru - flights, Russian railway and bus tickets.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tutu.ru - flights, Russian railway and bus tickets
App Name : Tutu.ru - flights, Russian railway and bus tickets
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Instagram
Developer : Tutu.ru
Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Blue Light Filter - Night Mode, Night Shift,Text Free: WiFi Calling App ,Ameba
Total creative ads during the time period : 2,937
Duration : 1,027
Popularity : 549,842
Check ASO Keywords of Tutu.ru - flights, Russian railway and bus tickets
2. Tutu.ru - flights, Russian railway and bus tickets’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tutu.ru - flights, Russian railway and bus tickets in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tutu.ru - flights, Russian railway and bus tickets in the recent period. As of 2021-03-15, among the Tutu.ru - flights, Russian railway and bus tickets‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 19.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 69.44%, Carousel category's proportion is 11.11%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Tutu.ru - flights, Russian railway and bus tickets's the proportion of networks impressions are placed like this:
Facebook's proportion is 41.6%,
Audience Network's proportion is 25.13%,
Instagram's proportion is 24.22%,
Messenger's proportion is 9.06%,
's proportion is .
In the date of 2021-03-15, Tutu.ru - flights, Russian railway and bus tickets‘s network with the most ads is Facebook and its proportion is 38.89%.
3. Top 3 Ad Creative Analysis of Tutu.ru - flights, Russian railway and bus tickets
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tutu.ru - flights, Russian railway and bus tickets. We can see some advertising trends.
Top 1 Ad Creative of Tutu.ru - flights, Russian railway and bus tickets
Ad Details ：
Headline ：
Text ：🔥 Самые дешевые билеты на Туту.ру 🔥 Скачивайте приложение прямо сейчас 🛒
Top 2 Ad Creative of Tutu.ru - flights, Russian railway and bus tickets
Ad Details ：
Headline ：
Text ：🔥Билеты по самым выгодным ценам последние два дня🔥 Покупай билеты на Tutu 😍
Top 3 Ad Creative of Tutu.ru - flights, Russian railway and bus tickets
Ad Details ：
Headline ：Установите бесплатно из Google Play 👉
Text ：Покупайте выгодные билеты в приложении и получайте бонусы!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 310 | 294 | 298 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Tutu.ru - flights, Russian railway and bus tickets in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Tutu.ru - flights, Russian railway and bus tickets's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tutu.ru - flights, Russian railway and bus tickets, you can click the app name below to view related reports, or you can find more info in ASOTools.