MyAmFam Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyAmFam’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyAmFam.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyAmFam
App Name : MyAmFam
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : American Family Insurance
Publisher : Tap Tap Music-Pop Songs,GulogGratis: Køb & sælg,地铁跑酷 - 官方中文版,Fotor - Photo Editor & Collage,SmartNews: World Breaking News,拼立得 - 美圖拼圖相機,BeautyPlus - Easy Photo Editor Selfie Camera
Total creative ads during the time period : 143
Duration : 508
Popularity : 14,213
2. MyAmFam’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser MyAmFam in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyAmFam in the recent period. As of 2020-09-01, among the MyAmFam‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, MyAmFam’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 50.0%,
Instagram’s proportion is 50.0%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-01, MyAmFam‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of MyAmFam
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyAmFam. We can see some advertising trends.
Top 1 Ad Creative of MyAmFam
Ad Details ：
Headline ：Get a Customized Quote
Text ：Farm and Ranch Insurance offers protection for your farm property and equipment. Learn more about the available farm coverages from American Family Insurance today.
Top 2 Ad Creative of MyAmFam
Ad Details ：
Headline ：Get a Customized Quote
Text ：Farm and Ranch Insurance offers protection for your farm property and equipment. Learn more about the available farm coverages from American Family Insurance today.
Top 3 Ad Creative of MyAmFam
Ad Details ：
Headline ：Get a Custom Quote
Text ：Protect your boat or watercraft with AmFam's boat insurance policy. Learn more about boat insurance coverage and costs, plus get a boat insurance quote today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 142 | 142 | 142 |
| Popularity | 933 | 933 | 932 |
| Dimensions | 600 x 313 | 600 x 313 | 600 x 313 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MyAmFam in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free MyAmFam’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyAmFam, you can click the app name below to view related reports.