MyFidelidade Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyFidelidade's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyFidelidade.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyFidelidade
App Name : MyFidelidade
Logo：
OS : Android
Network : Audience Network,Facebook,Google Ads(Admob)
Developer : Fidelidade Seguros
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,TopBuzz: Notícias,Vídeos, GIFs,Lock The Block,Art Of Origami Kids Educational Games,Baby Cookie Maker - kids games
Total creative ads during the time period : 87
Duration : 793
Popularity : 8,827
Check ASO Keywords of MyFidelidade
2. MyFidelidade’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MyFidelidade in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyFidelidade in the recent period. As of 2021-02-24, among the MyFidelidade‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 15.79%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.21%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-24, MyFidelidade's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.09%,
Facebook's proportion is 25.02%,
Audience Network's proportion is 24.94%,
Messenger's proportion is 24.94%,
's proportion is .
In the date of 2021-02-24, MyFidelidade‘s network with the most ads is Instagram and its proportion is 31.58%.
3. Top 3 Ad Creative Analysis of MyFidelidade
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyFidelidade. We can see some advertising trends.
Top 1 Ad Creative of MyFidelidade
Ad Details ：
Headline ：Fidelidade | Seguro Pets
Text ：Conclua a sua simulação e proteja o seu melhor amigo.
Top 2 Ad Creative of MyFidelidade
Ad Details ：
Headline ：CONCURSO MUDA
Text ：Participe Já!
Top 3 Ad Creative of MyFidelidade
Ad Details ：
Headline ：Fidelidade PETS - Simular
Text ：Com o PETS, a Fidelidade garante um plano de vacinação, check-ups gratuitos, linha de...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 52 | 53 | 47 |
| Popularity | 367 | 294 | 249 |
| Dimensions | 400 x 400 | 1080 x 1157 | 750 x 750 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 48 | 1 | 101 |
| Countries | Angola,Brazil,Portugal | Portugal | Brazil,Angola,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for MyFidelidade in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free MyFidelidade's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyFidelidade, you can click the app name below to view related reports, or you can find more info in ASOTools.