MySejahtera Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MySejahtera's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MySejahtera.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MySejahtera
App Name : MySejahtera
Logo：
OS : iOS
Network : Facebook,YouTube,Instagram
Developer : Unit Pemodenan Tadbiran Dan Perancangan Pengurusan Malaysia (MAMPU)
Publisher : Instagram
Total creative ads during the time period : 12
Duration : 110
Popularity : 695
Check ASO Keywords of MySejahtera
2. MySejahtera’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MySejahtera in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MySejahtera in the recent period. As of 2020-09-17, among the MySejahtera‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-17, MySejahtera's the proportion of networks impressions are placed like this:
YouTube's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-17, MySejahtera‘s network with the most ads is YouTube and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of MySejahtera
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MySejahtera. We can see some advertising trends.
Top 1 Ad Creative of MySejahtera
Ad Details ：
Headline ：You Can Find COVID-19 Cases Within 1KM Radius Of Yourself With MOH's New Tracking App
Text ：The app will classify areas into red, yellow, or green zones based on cases reported in your location in the past 28 days.
Top 2 Ad Creative of MySejahtera
Ad Details ：
Headline ：Easybook Coin-EBO
Text ：ฟรี ตั๋วรถบัส/ตั๋วเรือ/ตั๋วรถไฟ/ตั๋วเครื่องบิน ⛴✈ www.easybook.com Easybook Thailand
Top 3 Ad Creative of MySejahtera
Ad Details ：
Headline ：【做莫一直申请失败的？】『5个原因』导致你Claim不到ePENJANA 奖励！顺便教你如何解决~
Text ：各位小伙伴~大家都拿到了ePENJANA RM50电子钱包奖励了吗？要是你还没有领取，记得在7月31日到9月24日之间申请哦！ 但有一部份的人一直无法申请成功，为什么呢？其实，这些人很可能漏了几个步骤，或者不符合申请资格，来看看...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 2 | 1 | 1 |
| Popularity | 53 | 51 | 51 |
| Dimensions | 1280 x 675 | 600 x 600 | 874 x 460 |
| Creative Type | Image | Video | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Malaysia | Thailand | Malaysia |
| Language | English | Thai | NA |
Through the above analysis, we can see that the most effective channel for MySejahtera in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free MySejahtera's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MySejahtera, you can click the app name below to view related reports, or you can find more info in ASOTools.