NatWest Mobile Banking Competitive Intelligence|Ad Analysis by SocialPeta

NatWest Mobile Banking Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NatWest Mobile Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NatWest Mobile Banking.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NatWest Mobile Banking

App Name : NatWest Mobile Banking

Logo

NatWest Mobile Banking-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : National Westminster Bank plc

Publisher : Instagram,Facebook,GulogGratis,Fotor - Photo Editor&Collage,POTO - Photo Collage Editor,拼立得 - 美图拼图相机

Total creative ads during the time period : 489

Duration : 1,179

Popularity : 101,765

Check ASO Keywords of NatWest Mobile Banking

2. NatWest Mobile Banking’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NatWest Mobile Banking in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NatWest Mobile Banking in the recent period. As of 2021-03-10, among the NatWest Mobile Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, NatWest Mobile Banking's the proportion of networks impressions are placed like this:

Instagram's proportion is 32.73%,

Facebook's proportion is 30.56%,

Messenger's proportion is 25.31%,

Audience Network's proportion is 11.4%,

's proportion is .

In the date of 2021-03-10, NatWest Mobile Banking‘s network with the most ads is Facebook and its proportion is 28.57%.

3. Top 3 Ad Creative Analysis of NatWest Mobile Banking

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NatWest Mobile Banking. We can see some advertising trends.

Top 1 Ad Creative of NatWest Mobile Banking

Ad Details :

Headline :Need to pay a friend? Or the plumber?

Text :Pay someone new - without a card reader - simply by using their account number and sort code. Eligibility criteria and limits apply.

Top 2 Ad Creative of NatWest Mobile Banking

Ad Details :

Headline :NatWest Mobile Banking

Text :

Top 3 Ad Creative of NatWest Mobile Banking

Ad Details :

Headline :Easier banking - with our mobile app.

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 250 362 181
Popularity 999 996 990
Dimensions 224 x 400 400 x 400 224 x 400
Creative Type Video Video Video
Network Facebook Audience Network Facebook
Related Ads 1 2 1
Countries United Kingdom United Kingdom United States,United Kingdom
Language English German English

Through the above analysis, we can see that the most effective channel for NatWest Mobile Banking in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free NatWest Mobile Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NatWest Mobile Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.