NET-A-PORTER: Luxury Clothing Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NET-A-PORTER: Luxury Clothing's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NET-A-PORTER: Luxury Clothing.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NET-A-PORTER: Luxury Clothing

App Name : NET-A-PORTER: Luxury Clothing

Logo

NET-A-PORTER: Luxury Clothing-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : THE NET-A-PORTER GROUP LIMITED

Publisher : Cook1Cook - 食譜新體驗,你的美食煮場!,Instagram,Cymera,Drift Mania Championship,Army Chess by SZY,Canasta - Card Game,四國軍棋 by SZY,AppBox Pro,服饰搭配技巧 - 潮流爱美女孩必备宝典,达人的衣服搭配技巧大放送

Total creative ads during the time period : 3,559

Duration : 1,270

Popularity : 295,766

Check ASO Keywords of NET-A-PORTER: Luxury Clothing

2. NET-A-PORTER: Luxury Clothing’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NET-A-PORTER: Luxury Clothing in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NET-A-PORTER: Luxury Clothing in the recent period. As of 2021-05-27, among the NET-A-PORTER: Luxury Clothing‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, NET-A-PORTER: Luxury Clothing's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

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In the date of 2021-05-27, NET-A-PORTER: Luxury Clothing‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of NET-A-PORTER: Luxury Clothing

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NET-A-PORTER: Luxury Clothing. We can see some advertising trends.

Top 1 Ad Creative of NET-A-PORTER: Luxury Clothing

Ad Details :

Headline :Shop the NET-A-PORTER Sale

Text :NET-A-PORTER Designer Sale

Top 2 Ad Creative of NET-A-PORTER: Luxury Clothing

Ad Details :

Headline :Über 800 Luxusdesigner

Text :Bei NET-A-PORTER shoppen

Top 3 Ad Creative of NET-A-PORTER: Luxury Clothing

Ad Details :

Headline :NET-A-PORTER - Offres

Text :Découvrez nos Offres dès aujourd’hui sur Net-A-Porter et retrouvez vos créateurs favoris.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 270 135 128
Popularity 991 937 930
Dimensions 288 x 512 640 x 360 640 x 360
Creative Type Image Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 6 1 1
Countries Australia,Austria,Belgium,Central African,Canada,Switzerland,Congo,Germany,United Kingdom,France,Liechtenstein,Luxembourg,Monaco,United States Austria,Liechtenstein,Germany Luxembourg,Central African,Monaco,Switzerland,Congo,Belgium,France
Language English German French

Through the above analysis, we can see that the most effective channel for NET-A-PORTER: Luxury Clothing in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free NET-A-PORTER: Luxury Clothing's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NET-A-PORTER: Luxury Clothing, you can click the app name below to view related reports, or you can find more info in ASOTools.