Old Town Athletic Club Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Old Town Athletic Club's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Old Town Athletic Club.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Old Town Athletic Club
App Name : Old Town Athletic Club
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Old Town Athletic Club, LC
Publisher : Instagram,Facebook
Total creative ads during the time period : 55
Duration : 683
Popularity : 3,537
Check ASO Keywords of Old Town Athletic Club
2. Old Town Athletic Club’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Old Town Athletic Club in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Old Town Athletic Club in the recent period. As of 2021-05-16, among the Old Town Athletic Club‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-16, Old Town Athletic Club's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-16, Old Town Athletic Club‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Old Town Athletic Club
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Old Town Athletic Club. We can see some advertising trends.
Top 1 Ad Creative of Old Town Athletic Club
Ad Details ：
Headline ：IRON Gym offer available through June 30!
Text ：No commitments. No hidden fees. No obligations.
Top 2 Ad Creative of Old Town Athletic Club
Ad Details ：
Headline ：IRON Gym offer available through June 30!
Text ：No commitments. No hidden fees. No obligations.
Top 3 Ad Creative of Old Town Athletic Club
Ad Details ：
Headline ：IRON Gym offer available through June 30!
Text ：No commitments. No hidden fees. No obligations.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 19 | 19 | 19 |
| Popularity | 101 | 101 | 101 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Old Town Athletic Club in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Old Town Athletic Club's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Old Town Athletic Club, you can click the app name below to view related reports, or you can find more info in ASOTools.