Palmer Preston Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Palmer Preston's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Palmer Preston.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Palmer Preston
App Name : Palmer Preston
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Palmer Preston
Publisher : Instagram,Facebook
Total creative ads during the time period : 1,450
Duration : 369
Popularity : 163,561
Check ASO Keywords of Palmer Preston
2. Palmer Preston’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Palmer Preston in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Palmer Preston in the recent period. As of 2021-05-23, among the Palmer Preston‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 18.18%, Playable Ads category's proportion is 0.0%, Image category's proportion is 31.82%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, Palmer Preston's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.0%,
Audience Network's proportion is 27.0%,
Instagram's proportion is 27.0%,
Messenger's proportion is 19.01%,
's proportion is .
In the date of 2021-05-23, Palmer Preston‘s network with the most ads is Facebook and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of Palmer Preston
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Palmer Preston. We can see some advertising trends.
Top 1 Ad Creative of Palmer Preston
Ad Details ：
Headline ：Shop Palmer Preston Fashions Today!!!
Text ：
Top 2 Ad Creative of Palmer Preston
Ad Details ：
Headline ：Shop Palmer Preston Fashions Today!!!
Text ：
Top 3 Ad Creative of Palmer Preston
Ad Details ：
Headline ：Shop Palmer Preston Fashions Today!!!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 59 | 59 | 59 |
| Popularity | 403 | 401 | 401 |
| Dimensions | 1536 x 2048 | 1597 x 2048 | 1538 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom,Australia,Canada | United States,United Kingdom,Australia,Canada | United States,United Kingdom,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Palmer Preston in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Palmer Preston's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Palmer Preston, you can click the app name below to view related reports, or you can find more info in ASOTools.