Speakme Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Speakme's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Speakme.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Speakme
App Name : Speakme
Logo：
OS : Android
Network : Facebook,Instagram,Google Ads(Admob)
Developer : SpeakME
Publisher : Instagram,Merge Stars - Basketball Tycoon
Total creative ads during the time period : 22
Duration : 257
Popularity : 2,953
Check ASO Keywords of Speakme
2. Speakme’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Speakme in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Speakme in the recent period. As of 2020-12-14, among the Speakme‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-14, Speakme's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-14, Speakme‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Speakme
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Speakme. We can see some advertising trends.
Top 1 Ad Creative of Speakme
Ad Details ：
Headline ：Conosci persone usando la voce
Text ：Stanco delle solite app di chat per conoscere persone? Hai trovato l’alternativa innovativa per il social dating, SpeakMe, il nuovo social che sostituisce la sterile e fredda chat con l’audio degli utenti! SpeakMe è un innovativo social, gratuito, dove potrai ascoltare la voce reale di ogni ute...
Top 2 Ad Creative of Speakme
Ad Details ：
Headline ：Speakme
Text ：Stanco delle solite app di chat per conoscere persone? Hai trovato l’alternativa innovativa per il social dating, SpeakMe, il nuovo social che sostituisce la sterile e fredda chat con l’audio degli utenti! SpeakMe è un innovativo social, gratuito, dove potrai ascoltare la voce reale di ogni ute...
Top 3 Ad Creative of Speakme
Ad Details ：
Headline ：Speakme
Text ：Stanco delle solite app di chat per conoscere persone? Hai trovato l’alternativa innovativa per il social dating, SpeakMe, il nuovo social che sostituisce la sterile e fredda chat con l’audio degli utenti! SpeakMe è un innovativo social, gratuito, dove potrai ascoltare la voce reale di ogni ute...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 79 | 33 | 29 |
| Popularity | 217 | 174 | 139 |
| Dimensions | 1637 x 2048 | 1638 x 2048 | 1638 x 2048 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 4 | 1 | 1 |
| Countries | Italy | Italy | Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Speakme in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Speakme's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Speakme, you can click the app name below to view related reports, or you can find more info in ASOTools.