Pandora: Music & Podcasts Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pandora: Music & Podcasts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pandora: Music & Podcasts.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pandora: Music & Podcasts

App Name : Pandora: Music & Podcasts

Logo

Pandora: Music & Podcasts-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Instagram

Developer : Pandora Media, Inc.

Publisher : a MP3 2 Ringtone Free,Instagram,iRemix - Portable Music DJ,主题控-高清主题壁纸,SoundTube Free Music Player,Facebook,PhotoGrid Video Collage maker,Copy My Data

Total creative ads during the time period : 5,981

Duration : 2,497

Popularity : 658,945

Check ASO Keywords of Pandora: Music & Podcasts

2. Pandora: Music & Podcasts’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pandora: Music & Podcasts in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pandora: Music & Podcasts in the recent period. As of 2021-05-27, among the Pandora: Music & Podcasts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 20.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Pandora: Music & Podcasts's the proportion of networks impressions are placed like this:

Facebook's proportion is 43.92%,

Audience Network's proportion is 28.04%,

Instagram's proportion is 28.04%,

's proportion is ,

's proportion is .

In the date of 2021-05-27, Pandora: Music & Podcasts‘s network with the most ads is Facebook and its proportion is 60.0%.

3. Top 3 Ad Creative Analysis of Pandora: Music & Podcasts

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pandora: Music & Podcasts. We can see some advertising trends.

Top 1 Ad Creative of Pandora: Music & Podcasts

Ad Details :

Headline :All the new music. Search and Play. Listen FREE.

Text :Create stations from your favorite songs, artists or genres, search or browse to find music that speak to you!

Top 2 Ad Creative of Pandora: Music & Podcasts

Ad Details :

Headline :Stream or Buy Now...

Text :Attention Techno Freaks!! Einsamkeit (Loneliness) is available in all stores now. Click the button below to stream or buy. Enjoy!

Top 3 Ad Creative of Pandora: Music & Podcasts

Ad Details :

Headline :New Dolly Parton on Pandora

Text :Listen to Dolly Parton's new album "For God and Country" right now for free on Pandora 🕊

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 241 317 311
Popularity 999 999 999
Dimensions 320 x 480 400 x 224 320 x 400
Creative Type Image Video Video
Network Pinterest Instagram Facebook
Related Ads 1 4 2
Countries Canada,Australia,United Kingdom,United States Ecuador,Latvia,Malaysia,Saudi Arabia,Panama,Guatemala,Mexico,Slovak,Uruguay,Chile,Bulgaria,Argentina,Philippines,Czech,Peru,Hungary,Israel,Honduras,Jordan,Tunisia Australia,Canada,United Kingdom,Puerto Rico,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Pandora: Music & Podcasts in recent advertising is Pinterest, and the main creative type is Image.

In conclusion: The above is a free Pandora: Music & Podcasts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pandora: Music & Podcasts, you can click the app name below to view related reports, or you can find more info in ASOTools.