Pandora - Streaming Music, Radio & Podcasts Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pandora - Streaming Music, Radio & Podcasts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pandora - Streaming Music, Radio & Podcasts.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pandora - Streaming Music, Radio & Podcasts
App Name : Pandora - Streaming Music, Radio & Podcasts
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Pandora
Publisher : Instagram,Treehouse Table,SHAREit - Transfer & Share,Vegan Recipes - Free Vegan Food Cookbook,TalkU Free Calls +Free Texting +International Call,Universal Email App,Tandem Language Exchange: Speak & learn languages,Talkray - Free Calls Texts
Total creative ads during the time period : 5,152
Duration : 2,425
Popularity : 786,398
Check ASO Keywords of Pandora - Streaming Music, Radio & Podcasts
2. Pandora - Streaming Music, Radio & Podcasts’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pandora - Streaming Music, Radio & Podcasts in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pandora - Streaming Music, Radio & Podcasts in the recent period. As of 2021-03-15, among the Pandora - Streaming Music, Radio & Podcasts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.84%, Playable Ads category's proportion is 0.0%, Image category's proportion is 74.16%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pandora - Streaming Music, Radio & Podcasts's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.14%,
Instagram's proportion is 26.83%,
Messenger's proportion is 9.71%,
Audience Network's proportion is 9.67%,
UnityAds's proportion is 7.03%.
In the date of 2021-03-15, Pandora - Streaming Music, Radio & Podcasts‘s network with the most ads is Instagram and its proportion is 24.72%.
3. Top 3 Ad Creative Analysis of Pandora - Streaming Music, Radio & Podcasts
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pandora - Streaming Music, Radio & Podcasts. We can see some advertising trends.
Top 1 Ad Creative of Pandora - Streaming Music, Radio & Podcasts
Ad Details ：
Headline ：New The Black Keys on Pandora
Text ："Let's Rock" to The Black Keys' new album! Listen to it right now on Pandora 🤘
Top 2 Ad Creative of Pandora - Streaming Music, Radio & Podcasts
Ad Details ：
Headline ：New The Black Keys on Pandora
Text ："Let's Rock" to The Black Keys' new album! Listen to it right now on Pandora 🤘
Top 3 Ad Creative of Pandora - Streaming Music, Radio & Podcasts
Ad Details ：
Headline ：New The All-American Rejects on Pandora
Text ：The All-American Rejects are back and you can listen to their new album, "Send Her Heaven" and more for free right now on Pandora!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 260 | 260 | 262 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 720 x 1280 | 720 x 1280 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,United Kingdom,Canada,United States | United States,Puerto Rico |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pandora - Streaming Music, Radio & Podcasts in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Pandora - Streaming Music, Radio & Podcasts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pandora - Streaming Music, Radio & Podcasts, you can click the app name below to view related reports, or you can find more info in ASOTools.