Parchisi STAR Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Parchisi STAR's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Parchisi STAR.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Parchisi STAR
App Name : Parchisi STAR
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Gameberry Labs
Publisher : Instagram,Facebook,Ygopro,Criminal Case,The Journey - Bodyboard,STRIKERS 1945-3,Tranca Online
Total creative ads during the time period : 310
Duration : 341
Popularity : 29,672
Check ASO Keywords of Parchisi STAR
2. Parchisi STAR’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Parchisi STAR in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Parchisi STAR in the recent period. As of 2021-03-15, among the Parchisi STAR‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Parchisi STAR's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.65%,
Audience Network's proportion is 24.21%,
Instagram's proportion is 23.05%,
Messenger's proportion is 21.09%,
's proportion is .
In the date of 2021-03-15, Parchisi STAR‘s network with the most ads is Facebook and its proportion is 30.77%.
3. Top 3 Ad Creative Analysis of Parchisi STAR
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Parchisi STAR. We can see some advertising trends.
Top 1 Ad Creative of Parchisi STAR
Ad Details ：
Headline ：It\x27s Parchisi time.
Text ：Most addictive social game.
Top 2 Ad Creative of Parchisi STAR
Ad Details ：
Headline ：Desafía a tus amigos hoy
Text ：Todos se están volviendo locos por este juego. Revíselo ahora.
Top 3 Ad Creative of Parchisi STAR
Ad Details ：
Headline ：Desafía a tus amigos hoy
Text ：Todos se están volviendo locos por este juego. Revíselo ahora.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 235 | 62 | 62 |
| Popularity | 911 | 271 | 264 |
| Dimensions | 288 x 512 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | Audience Network | |
| Related Ads | 2 | 10 | 10 |
| Countries | United Kingdom,United States,Australia,Canada | Spain,Mexico,Chile,Paraguay,Argentina,Peru,Cuba,Panama,Venezuela,Colombia | Spain,Colombia,Chile,Cuba,Mexico,Panama,Paraguay,Argentina,Venezuela,Peru |
| Language | English | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Parchisi STAR in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Parchisi STAR's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Parchisi STAR, you can click the app name below to view related reports, or you can find more info in ASOTools.