Parfumerie Douglas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Parfumerie Douglas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Parfumerie Douglas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Parfumerie Douglas
App Name : Parfumerie Douglas
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Parfümerie Douglas GmbH
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,Photo Editor & Pic Collage - Sweet Selfie Camera,BeautyPlus - Best Selfie Cam & Easy Photo Editor,FotoRus -Camera & Photo Editor
Total creative ads during the time period : 2,704
Duration : 844
Popularity : 708,628
Check ASO Keywords of Parfumerie Douglas
2. Parfumerie Douglas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Parfumerie Douglas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Parfumerie Douglas in the recent period. As of 2021-03-16, among the Parfumerie Douglas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 11.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.44%, Carousel category's proportion is 4.44%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Parfumerie Douglas's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.0%,
Instagram's proportion is 33.96%,
Audience Network's proportion is 17.3%,
Messenger's proportion is 14.74%,
's proportion is .
In the date of 2021-03-16, Parfumerie Douglas‘s network with the most ads is Facebook and its proportion is 35.56%.
3. Top 3 Ad Creative Analysis of Parfumerie Douglas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Parfumerie Douglas. We can see some advertising trends.
Top 1 Ad Creative of Parfumerie Douglas
Ad Details ：
Headline ：Probeer de Beauty Mirror uit
Text ：
Top 2 Ad Creative of Parfumerie Douglas
Ad Details ：
Headline ：Herinneringsfunctie
Text ：
Top 3 Ad Creative of Parfumerie Douglas
Ad Details ：
Headline ：Uw favoriete merken
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 153 | 153 | 153 |
| Popularity | 977 | 977 | 974 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Luxembourg,Belgium,Netherlands | Luxembourg,Belgium,Netherlands | Belgium,Luxembourg,Netherlands |
| Language | Dutch | German | Norwegian |
Through the above analysis, we can see that the most effective channel for Parfumerie Douglas in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Parfumerie Douglas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Parfumerie Douglas, you can click the app name below to view related reports, or you can find more info in ASOTools.