Pirates of the Caribbean: ToW Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pirates of the Caribbean: ToW's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pirates of the Caribbean: ToW.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pirates of the Caribbean: ToW
App Name : Pirates of the Caribbean: ToW
Logo：
OS : Android
Network : Instagram,Audience Network,Messenger
Developer : JOYCITY Corp.
Publisher : Instagram,反射神経！早探しゲーム,Facebook,空気読み力,BeSoccer - Soccer Live Score,USA Weather forecast
Total creative ads during the time period : 493
Duration : 676
Popularity : 167,409
Check ASO Keywords of Pirates of the Caribbean: ToW
2. Pirates of the Caribbean: ToW’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pirates of the Caribbean: ToW in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pirates of the Caribbean: ToW in the recent period. As of 2021-03-15, among the Pirates of the Caribbean: ToW‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 83.04%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.96%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pirates of the Caribbean: ToW's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.1%,
Audience Network's proportion is 22.12%,
Instagram's proportion is 20.4%,
Messenger's proportion is 17.38%,
Google Ads(Admob)'s proportion is 1.0%.
In the date of 2021-03-15, Pirates of the Caribbean: ToW‘s network with the most ads is Facebook and its proportion is 25.89%.
3. Top 3 Ad Creative Analysis of Pirates of the Caribbean: ToW
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pirates of the Caribbean: ToW. We can see some advertising trends.
Top 1 Ad Creative of Pirates of the Caribbean: ToW
Ad Details ：
Headline ：Pirates of the Caribbean: Tides of War
Text ：
Top 2 Ad Creative of Pirates of the Caribbean: ToW
Ad Details ：
Headline ：⚓Welcome on board⚓ Play Free!
Text ：This is yer chance to experience life as a pirate, come on mate!🏴☠
Top 3 Ad Creative of Pirates of the Caribbean: ToW
Ad Details ：
Headline ：⚓Welcome on board⚓ Play Free!
Text ：This is yer chance to experience life as a pirate, come on mate!🏴☠
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 292 | 349 | 116 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 400 x 400 | 1080 x 1080 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 8 | 3 |
| Countries | United States,Canada,Romania,United Kingdom,Switzerland,Turkey,Mauritania,Spain,Sweden,France,Greece,Taiwan,Austria,Vatican City State,Russia,Germany,Singapore,Hong Kong,Australia | Switzerland,Italy,Sweden,Netherlands,Greece,Romania,Belgium,Japan,Austria,Vietnam,Indonesia,United States,Korea,Vatican City State,France,Turkey,Canada,Russia,United Kingdom,Spain | Australia,Canada,United Kingdom,Romania,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pirates of the Caribbean: ToW in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Pirates of the Caribbean: ToW's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pirates of the Caribbean: ToW, you can click the app name below to view related reports, or you can find more info in ASOTools.