Planet Eat Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Planet Eat's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Planet Eat.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Planet Eat
App Name : Planet Eat
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Planet Eat
Publisher : Instagram,Ant Smasher,Call Recorder,Fish recipes,YouCam Nails - Manicure Salon for Custom Nail Art,Facebook
Total creative ads during the time period : 39
Duration : 395
Popularity : 2,632
Check ASO Keywords of Planet Eat
2. Planet Eat’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Planet Eat in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Planet Eat in the recent period. As of 2021-05-12, among the Planet Eat‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-12, Planet Eat's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-12, Planet Eat‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Planet Eat
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Planet Eat. We can see some advertising trends.
Top 1 Ad Creative of Planet Eat
Ad Details ：
Headline ：Start your 30-day FREE trail
Text ：Love food? Love Planet Eat! 🍽
Get access to 100s of episodes of recipe content, exclusive to Planet Eat by signing up for your 30-day free trial today!
From dinner party favorites to simple desserts, we've got everything you need to cook up a storm from the comfort of your own kitchen. 👨🍳
Top 2 Ad Creative of Planet Eat
Ad Details ：
Headline ：Start your 30-day FREE trail
Text ：Love food? Love Planet Eat! 🍽
Get access to 100s of episodes of recipe content, exclusive to Planet Eat by signing up for your 30-day free trial today!
From dinner party favorites to simple desserts, we've got everything you need to cook up a storm from the comfort of your own kitchen. 👨🍳
Top 3 Ad Creative of Planet Eat
Ad Details ：
Headline ：Start your 30-day FREE trail
Text ：Love food? Love Planet Eat! 🍽
Get access to 100s of episodes of recipe content, exclusive to Planet Eat by signing up for your 30-day free trial today!
From dinner party favorites to simple desserts, we've got everything you need to cook up a storm from the comfort of your own kitchen. 👨🍳
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 26 | 26 | 26 |
| Popularity | 127 | 127 | 127 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada,United Kingdom,Australia | United States,Canada,Australia,United Kingdom | Canada,United States,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Planet Eat in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Planet Eat's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Planet Eat, you can click the app name below to view related reports, or you can find more info in ASOTools.