Platzi - Online Courses Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Platzi - Online Courses's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Platzi - Online Courses.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Platzi - Online Courses
App Name : Platzi - Online Courses
Logo：
OS : Android
Network : Audience Network,Google Ads(Admob),Facebook
Developer : Platzi INC
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Total creative ads during the time period : 10,000
Duration : 1,657
Popularity : 1,352,124
Check ASO Keywords of Platzi - Online Courses
2. Platzi - Online Courses’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Platzi - Online Courses in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Platzi - Online Courses in the recent period. As of 2021-03-14, among the Platzi - Online Courses‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Platzi - Online Courses's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Platzi - Online Courses‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Platzi - Online Courses
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Platzi - Online Courses. We can see some advertising trends.
Top 1 Ad Creative of Platzi - Online Courses
Ad Details ：
Headline ：Tenemos más de 200 cursos y 40 carreras.👨🏽🎓👩🏾🎓
Text ：¿Te gusta la tecnología? 🚀 En Platzi te ayudaremos a ingresar en este mundo y a crecer...
Top 2 Ad Creative of Platzi - Online Courses
Ad Details ：
Headline ：👨🏽💻Conoce los cursos de programación, marketing, diseño y negocios que tenemos para ti.
Text ：🥇Somos la mejor plataforma de educación online en tecnología. 🌎Hemos formado a más de 1...
Top 3 Ad Creative of Platzi - Online Courses
Ad Details ：
Headline ：📈Prepárate para crecer.
Text ：🌎Haz parte de la comunidad más grande de estudiantes en tecnología de Latinoamérica....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 360 | 63 | 219 |
| Popularity | 494 | 295 | 229 |
| Dimensions | 720 x 458 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 50 | 36 | 44 |
| Countries | Mexico,Peru,Cuba,Colombia,Panama,Spain,Argentina,Venezuela,Paraguay,Chile | Colombia,Venezuela,Cuba,Chile,Peru,Argentina,Panama,Paraguay,Mexico,Spain | Spain,Mexico,Panama,Peru,Colombia,Venezuela,Argentina,Paraguay,Chile,Cuba |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Platzi - Online Courses in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Platzi - Online Courses's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Platzi - Online Courses, you can click the app name below to view related reports, or you can find more info in ASOTools.