PlusCity App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PlusCity App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PlusCity App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PlusCity App
App Name : PlusCity App
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : PlusCity Betriebsges.m.b.H
Publisher : Instagram,Facebook,Photo Editor & Pic Collage - Sweet Selfie Camera,WhatSmiley - Smileys, Stickers & WAStickerApps,Alarm Clock,Talking Tom Gold Run
Total creative ads during the time period : 128
Duration : 750
Popularity : 11,473
Check ASO Keywords of PlusCity App
2. PlusCity App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PlusCity App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PlusCity App in the recent period. As of 2021-05-27, among the PlusCity App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, PlusCity App's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Audience Network's proportion is 16.67%,
Messenger's proportion is 16.67%,
's proportion is .
In the date of 2021-05-27, PlusCity App‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of PlusCity App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PlusCity App. We can see some advertising trends.
Top 1 Ad Creative of PlusCity App
Ad Details ：
Headline ：PlusCity Shopfinder
Text ：
Top 2 Ad Creative of PlusCity App
Ad Details ：
Headline ：PlusCity Gutscheine
Text ：Du bist noch auf der Suche nach dem perfekten Weihnachtsgeschenk? 🎄🎁💖 Mit PlusCity Gutscheinen kannst du einfach und sicher 1.000 und einen Wunsch erfüllen.
Damit schenkst du die exklusive Vielfalt einer Shoppingwelt. 🛍🥰🎉 Die Gutscheine sind in allen 220 Shops und Gastronomiebetrieben der PlusCity sowie im Hollywood Megaplex uneingeschränkt einlösbar. real world real shopping – Willkommen im
echten Leben. #pluscity #realworld #realshopping #realchristmas #weihnachten
#christmas #gutscheine #weihnachtsgeschenk
Top 3 Ad Creative of PlusCity App
Ad Details ：
Headline ：PlusCity Gutscheine
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 50 | 28 | 28 |
| Popularity | 195 | 143 | 143 |
| Dimensions | 400 x 224 | 426 x 426 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Germany,Czech,Austria | Austria | Austria |
| Language | English | German | German |
Through the above analysis, we can see that the most effective channel for PlusCity App in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free PlusCity App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PlusCity App, you can click the app name below to view related reports, or you can find more info in ASOTools.