Pluto TV - Live TV and Movies Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pluto TV - Live TV and Movies's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pluto TV - Live TV and Movies.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pluto TV - Live TV and Movies
App Name : Pluto TV - Live TV and Movies
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Pluto.tv
Publisher : Instagram,Facebook,Lakorn - Watch Rerun TV Shows,Q Scan for Netflix,GulogGratis,Fotor - Photo Editor&Collage
Total creative ads during the time period : 1,561
Duration : 997
Popularity : 416,808
Check ASO Keywords of Pluto TV - Live TV and Movies
2. Pluto TV - Live TV and Movies’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pluto TV - Live TV and Movies in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pluto TV - Live TV and Movies in the recent period. As of 2021-03-15, among the Pluto TV - Live TV and Movies‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pluto TV - Live TV and Movies's the proportion of networks impressions are placed like this:
Instagram's proportion is 26.61%,
Messenger's proportion is 25.99%,
Audience Network's proportion is 23.78%,
Facebook's proportion is 23.62%,
's proportion is .
In the date of 2021-03-15, Pluto TV - Live TV and Movies‘s network with the most ads is Instagram and its proportion is 26.42%.
3. Top 3 Ad Creative Analysis of Pluto TV - Live TV and Movies
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pluto TV - Live TV and Movies. We can see some advertising trends.
Top 1 Ad Creative of Pluto TV - Live TV and Movies
Ad Details ：
Headline ：Pluto TV- TV y Películas Gratis
Text ：👩🍳👨🍳 Mirá MasterChef en Pluto TV sin costo ni Suscripción. ¿Que esperás? Mirá Ahora ¡Es gratis! 🤩
Top 2 Ad Creative of Pluto TV - Live TV and Movies
Ad Details ：
Headline ：Pluto TV - Películas y series
Text ：Llegó Pluto TV a Argentina! 🎊 Gran variedad de canales, series y películas on demand para...
Top 3 Ad Creative of Pluto TV - Live TV and Movies
Ad Details ：
Headline ：Pluto TV, entretenimiento sin límites!
Text ：Llegó Pluto TV a Argentina! 🎊 Gran variedad de canales, series y películas on demand para que disfrutes GRATIS!🤩 #QuédateEnCasa 🏠
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 286 | 334 | 305 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 224 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 1 | 8 | 6 |
| Countries | Argentina | Cuba,Argentina,Venezuela,Spain,Paraguay,Chile,Mexico,Panama,Colombia,Peru | Argentina |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Pluto TV - Live TV and Movies in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Pluto TV - Live TV and Movies's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pluto TV - Live TV and Movies, you can click the app name below to view related reports, or you can find more info in ASOTools.