POLYGLOTS Competitive Intelligence|Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the POLYGLOTS's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps POLYGLOTS.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of POLYGLOTS
App Name : POLYGLOTS
Logo:
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : POLYGLOTS inc.
Publisher : Instagram,Facebook,开箱模拟器 for 皇室战争,GulogGratis,appsGratis
Total creative ads during the time period : 226
Duration : 2,257
Popularity : 28,086
Check ASO Keywords of POLYGLOTS
2. POLYGLOTS’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser POLYGLOTS in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of POLYGLOTS in the recent period. As of 2021-03-15, among the POLYGLOTS‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 69.23%, Playable Ads category's proportion is 0.0%, Image category's proportion is 30.77%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, POLYGLOTS's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.74%,
Instagram's proportion is 25.53%,
Audience Network's proportion is 24.42%,
Messenger's proportion is 24.32%,
's proportion is .
In the date of 2021-03-15, POLYGLOTS‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of POLYGLOTS
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of POLYGLOTS. We can see some advertising trends.
Top 1 Ad Creative of POLYGLOTS
Ad Details :
Headline :スマホで英語学習するなら
Text :総合的な英語力をこのアプリ一つで!英語学習のオールインワン型アプリ【Polyglots】
Top 2 Ad Creative of POLYGLOTS
Ad Details :
Headline :スマホで英語学習するなら
Text :160万人が使う英語学習アプリ!【Polyglots】でスマホとスキマ時間を利用して英語力を伸ばそう
Top 3 Ad Creative of POLYGLOTS
Ad Details :
Headline :94%がTOEICスコアアップ
Text :総合的な英語力をこのアプリ一つで!英語学習のオールインワン型アプリ【Polyglots】
Basic Info of Top 3 Ad Creative
1st | 2nd | 3rd | |
Duration | 88 | 88 | 68 |
Popularity | 393 | 387 | 332 |
Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
Creative Type | Video | Video | Video |
Network | Messenger | ||
Related Ads | 11 | 12 | 9 |
Countries | Japan | Japan | Japan |
Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for POLYGLOTS in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free POLYGLOTS's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to POLYGLOTS, you can click the app name below to view related reports, or you can find more info in ASOTools.