PONS Translate Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PONS Translate's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PONS Translate.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PONS Translate
App Name : PONS Translate
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : PONS
Publisher : Instagram,Beginner Maori,Dua With Malayalam Meaning,English to Bangla Word Book,KJV Audio - Free Holy Bible and Daily Verses,Light Bible: Daily Verses, Prayer, Audio Bible,Qlango: Learn Spanish, French, German and more
Total creative ads during the time period : 496
Duration : 860
Popularity : 82,385
Check ASO Keywords of PONS Translate
2. PONS Translate’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PONS Translate in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PONS Translate in the recent period. As of 2021-03-16, among the PONS Translate‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, PONS Translate's the proportion of networks impressions are placed like this:
Facebook's proportion is 44.24%,
Audience Network's proportion is 18.9%,
Messenger's proportion is 18.5%,
Instagram's proportion is 18.36%,
's proportion is .
In the date of 2021-03-16, PONS Translate‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PONS Translate
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PONS Translate. We can see some advertising trends.
Top 1 Ad Creative of PONS Translate
Ad Details ：
Headline ：Ucz się języków łatwo i wygodnie!
Text ：
Top 2 Ad Creative of PONS Translate
Ad Details ：
Headline ：Just download and get started!
Text ：
Top 3 Ad Creative of PONS Translate
Ad Details ：
Headline ：
Text ：Du bist viel auf Reisen und suchst einen praktischen Übersetzungshelfer? ✈️🌎 Nutze die kostenlose PONS Translator App!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 242 | 242 | 312 |
| Popularity | 999 | 999 | 983 |
| Dimensions | 400 x 224 | 400 x 224 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 7 |
| Countries | Poland,Spain,France | United Kingdom,Spain,Ireland,France | Germany,Switzerland,Austria |
| Language | Polish | English | German |
Through the above analysis, we can see that the most effective channel for PONS Translate in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free PONS Translate's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PONS Translate, you can click the app name below to view related reports, or you can find more info in ASOTools.