Primera Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Primera's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Primera.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Primera
App Name : Primera
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Primera
Publisher : Instagram,Facebook,Bird Paradise,Pocket Estimation,Animal Rescue Transporter Truck & 3D driving game,坦克大作战：经典坦克大战手游,Delicious Love Cake - Cooking Game For Kids,Tap and Jump,Marbly - Puzzle Game Challenge
Total creative ads during the time period : 248
Duration : 582
Popularity : 15,499
Check ASO Keywords of Primera
2. Primera’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Primera in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Primera in the recent period. As of 2021-05-28, among the Primera‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Primera's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Primera‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Primera
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Primera. We can see some advertising trends.
Top 1 Ad Creative of Primera
Ad Details ：
Headline ：Bestel en haal op bij Primera!
Text ：Bestel en haal je bestelling op bij Primera.🏃♂ Ontvang een gratis pak printerpapier t.w.v. 4,99!
Top 2 Ad Creative of Primera
Ad Details ：
Headline ：Bestel en haal op bij Primera!
Text ：Bestel en haal je bestelling op bij Primera.🏃♂ Ontvang een gratis pak printerpapier t.w.v. 4,99!
Top 3 Ad Creative of Primera
Ad Details ：
Headline ：Bestel en haal op bij Primera!
Text ：Bestel en haal je bestelling op bij Primera.🏃♂ Ontvang een gratis pak printerpapier t.w.v. 4,99!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 25 | 25 | 25 |
| Popularity | 128 | 128 | 128 |
| Dimensions | 600 x 600 | 338 x 600 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Suriname,Netherlands | Suriname,Netherlands | Netherlands,Suriname |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Primera in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Primera's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Primera, you can click the app name below to view related reports, or you can find more info in ASOTools.