PRIMIMESI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PRIMIMESI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PRIMIMESI.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PRIMIMESI
App Name : PRIMIMESI
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : ENIA SRL
Publisher : Montage Video Musique,BeautyPlus - Best Selfie Cam & Easy Photo Editor,BeSoccer - Soccer Live Score,Fotor - Photo Editor&Collage,Un día más culto,GulogGratis,天气 中华 XL PRO,Korean Food Recipes - 10k Recipes,Treehouse Table
Total creative ads during the time period : 37
Duration : 234
Popularity : 17,534
Check ASO Keywords of PRIMIMESI
2. PRIMIMESI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PRIMIMESI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PRIMIMESI in the recent period. As of 2020-10-11, among the PRIMIMESI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-11, PRIMIMESI's the proportion of networks impressions are placed like this:
Facebook's proportion is 97.62%,
Audience Network's proportion is 0.79%,
Instagram's proportion is 0.79%,
Messenger's proportion is 0.79%,
's proportion is .
In the date of 2020-10-11, PRIMIMESI‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of PRIMIMESI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PRIMIMESI. We can see some advertising trends.
Top 1 Ad Creative of PRIMIMESI
Ad Details ：
Headline ：Camerette, lettini, culle, cassettiere, fasciatoio e materassi per neonati e bambini - Primi Mesi
Text ：Lettini, culle, bagnetti/fasciatoio, camerette complete delle migliori marche a prezzi sempre scontati. Pali, Picci, Erbesi, Cam, Azzurra Design, Foppapedretti
Top 2 Ad Creative of PRIMIMESI
Ad Details ：
Headline ：Camerette, lettini, culle, cassettiere, fasciatoio e materassi per neonati e bambini - Primi Mesi
Text ：Lettini, culle, bagnetti/fasciatoio, camerette complete delle migliori marche a prezzi sempre scontati. Pali, Picci, Erbesi, Cam, Azzurra Design, Foppapedretti
Top 3 Ad Creative of PRIMIMESI
Ad Details ：
Headline ：Camerette, lettini, culle, cassettiere, fasciatoio e materassi per neonati e bambini - Primi Mesi
Text ：Lettini, culle, bagnetti/fasciatoio, camerette complete delle migliori marche a prezzi sempre scontati. Pali, Picci, Erbesi, Cam, Azzurra Design, Foppapedretti
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 2 | 2 | 2 |
| Popularity | 53 | 53 | 53 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Italy | Italy | Italy |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for PRIMIMESI in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free PRIMIMESI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PRIMIMESI, you can click the app name below to view related reports, or you can find more info in ASOTools.