Dream Piano - Music Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dream Piano - Music Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dream Piano - Music Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dream Piano - Music Game
App Name : Dream Piano - Music Game
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Tap Lab
Publisher : Instagram,Facebook,Treehouse Table,Vegan Recipes - Free Vegan Food Cookbook,SHAREit - Transfer & Share,USA Weather forecast,MixChannel
Total creative ads during the time period : 2,300
Duration : 1,045
Popularity : 1,380,312
Check ASO Keywords of Dream Piano - Music Game
2. Dream Piano - Music Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dream Piano - Music Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dream Piano - Music Game in the recent period. As of 2021-03-15, among the Dream Piano - Music Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 99.66%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.34%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dream Piano - Music Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.48%,
Audience Network's proportion is 24.38%,
Instagram's proportion is 23.86%,
Messenger's proportion is 22.27%,
Akane's proportion is 0.0%.
In the date of 2021-03-15, Dream Piano - Music Game‘s network with the most ads is Facebook and its proportion is 28.24%.
3. Top 3 Ad Creative Analysis of Dream Piano - Music Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dream Piano - Music Game. We can see some advertising trends.
Top 1 Ad Creative of Dream Piano - Music Game
Ad Details ：
Headline ：IPhone上最好玩的鋼琴遊戲！
Text ：讓你愛上彈鋼琴喲~~💑💏🎶
Top 2 Ad Creative of Dream Piano - Music Game
Ad Details ：
Headline ：IPhone上最好玩的鋼琴遊戲！
Text ：風靡全球的超休閑·流行音樂遊戲終於在台灣上線啦！僅限iOS用戶率先體驗！🙋🍎🎶
Top 3 Ad Creative of Dream Piano - Music Game
Ad Details ：
Headline ：大型多人鋼琴免費遊戲
Text ：美國TOP1的音遊在台灣上線啦，僅限蘋果用戶率先體驗！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 613 | 556 | 563 |
| Popularity | 1,000 | 1,000 | 1,000 |
| Dimensions | 720 x 1280 | 750 x 750 | 720 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 20 | 20 | 32 |
| Countries | Hong Kong | Hong Kong | Hong Kong |
| Language | English | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Dream Piano - Music Game in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Dream Piano - Music Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dream Piano - Music Game, you can click the app name below to view related reports, or you can find more info in ASOTools.