Richart Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Richart's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Richart.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Richart
App Name : Richart
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Taishin International Bank
Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,USA Weather forecast,TopBuzz: Notícias,Vídeos, GIFs,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)
Total creative ads during the time period : 118
Duration : 649
Popularity : 8,902
Check ASO Keywords of Richart
2. Richart’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Richart in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Richart in the recent period. As of 2021-03-16, among the Richart‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 18.92%, Playable Ads category's proportion is 0.0%, Image category's proportion is 81.08%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Richart's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.61%,
Instagram's proportion is 26.61%,
Messenger's proportion is 26.61%,
Audience Network's proportion is 20.16%,
's proportion is .
In the date of 2021-03-16, Richart‘s network with the most ads is Facebook and its proportion is 27.03%.
3. Top 3 Ad Creative Analysis of Richart
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Richart. We can see some advertising trends.
Top 1 Ad Creative of Richart
Ad Details ：
Headline ：理查汪結義 做伙來Richart 有福人人享
Text ：理查三汪在此立誓： 不求同月同日同開帳戶 但求同月同日同拿好禮 入伙者齊享三百 主揪人最高得五百 汪心協力！ #記得綁定好友推薦連結再開戶並登入APP...
Top 2 Ad Creative of Richart
Ad Details ：
Headline ：注意 你已經被好友理查造訪 開戶並登入APP就能獲得好康
Text ：恭喜！你是第9527位被造訪的幸運兒 只要乖乖拉好友分享 好友享三百 主揪最高領五百 如果不照做的話…其實也不會怎麼樣啦>”< 但是，你忍心讓理查難過嗎？...
Top 3 Ad Creative of Richart
Ad Details ：
Headline ：推薦開戶並登入APP 主揪最高拿$500 新朋友拿$300！
Text ：（老師音樂請下） 朋友一生一起走～🎵 開戶並登入送百通通有～🎵 開戶並登入成為汪友拿三百 主揪最高得五百～🎵 《來賓請掌聲鼓勵後馬上拿出Richart APP》 ...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 105 | 99 | 93 |
| Popularity | 204 | 187 | 135 |
| Dimensions | 750 x 750 | 750 x 750 | 750 x 750 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 41 | 61 | 24 |
| Countries | Hong Kong,Macau,Taiwan | Macau,Taiwan,Hong Kong | Macau,Taiwan,Hong Kong |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Richart in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Richart's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Richart, you can click the app name below to view related reports, or you can find more info in ASOTools.