Rooster Car Insurance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rooster Car Insurance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rooster Car Insurance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rooster Car Insurance
App Name : Rooster Car Insurance
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Rooster Technology Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 48
Duration : 304
Popularity : 8,487
Check ASO Keywords of Rooster Car Insurance
2. Rooster Car Insurance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rooster Car Insurance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rooster Car Insurance in the recent period. As of 2021-05-28, among the Rooster Car Insurance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 22.22%, Playable Ads category's proportion is 0.0%, Image category's proportion is 77.78%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Rooster Car Insurance's the proportion of networks impressions are placed like this:
Instagram's proportion is 69.04%,
Facebook's proportion is 10.32%,
Audience Network's proportion is 10.32%,
Messenger's proportion is 10.32%,
's proportion is .
In the date of 2021-05-28, Rooster Car Insurance‘s network with the most ads is Instagram and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Rooster Car Insurance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rooster Car Insurance. We can see some advertising trends.
Top 1 Ad Creative of Rooster Car Insurance
Ad Details ：
Headline ：
Text ：Take the short test drive🚗 Get a quote based on how you drive, not who you are! Save up to 40%
Top 2 Ad Creative of Rooster Car Insurance
Ad Details ：
Headline ：40% off car insurance
Text ：Save 40% on Car insurance. Take the short test drive🚗 Get a quote based on how you drive, not who you are! If you are a good driver you will save £000's
Top 3 Ad Creative of Rooster Car Insurance
Ad Details ：
Headline ：
Text ：Take the short test drive🚗 Get a quote based on how you drive, not who you are! Save up to 40%
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 105 | 67 | 120 |
| Popularity | 766 | 475 | 463 |
| Dimensions | 600 x 600 | 600 x 600 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 3 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Rooster Car Insurance in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Rooster Car Insurance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rooster Car Insurance, you can click the app name below to view related reports, or you can find more info in ASOTools.