Rubio's Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rubio's's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rubio's.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rubio's
App Name : Rubio's
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Rubio's Restaurants, Inc.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,Montage Video Musique,POTO - Photo Collage Editor,OLX Classifieds,GulogGratis
Total creative ads during the time period : 235
Duration : 484
Popularity : 37,136
Check ASO Keywords of Rubio's
2. Rubio's’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rubio's in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rubio's in the recent period. As of 2021-03-16, among the Rubio's‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 97.62%, Carousel category's proportion is 2.38%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Rubio's's the proportion of networks impressions are placed like this:
Instagram's proportion is 45.05%,
Facebook's proportion is 44.66%,
Messenger's proportion is 5.2%,
Audience Network's proportion is 5.09%,
's proportion is .
In the date of 2021-03-16, Rubio's‘s network with the most ads is Facebook and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of Rubio's
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rubio's. We can see some advertising trends.
Top 1 Ad Creative of Rubio's
Ad Details ：
Headline ：Safe, quick, and easy
Text ：Order online for quick and easy curbside pickup. Get $3 off any entrée when you order today.
Top 2 Ad Creative of Rubio's
Ad Details ：
Headline ：Order Today And Save!
Text ：Stay safe at home, order in. Rubio's has all your coastal favorites available for takeout or delivery.
Top 3 Ad Creative of Rubio's
Ad Details ：
Headline ：Order Today And Save!
Text ：Stay safe at home, order in. Rubio's has all your coastal favorites available for takeout or delivery.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 126 | 126 | 126 |
| Popularity | 933 | 932 | 929 |
| Dimensions | 340 x 426 | 340 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Rubio's in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Rubio's's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rubio's, you can click the app name below to view related reports, or you can find more info in ASOTools.