Sephora : shopping beauté, maquillage et parfum Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sephora : shopping beauté, maquillage et parfum's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sephora : shopping beauté, maquillage et parfum.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sephora : shopping beauté, maquillage et parfum
App Name : Sephora : shopping beauté, maquillage et parfum
Logo：
OS : Android
Network : Facebook,Instagram,YouTube
Developer : SEPHORA
Publisher : Instagram,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Fotor - Photo Editor&Collage,Blue Light Filter - Night Mode, Night Shift,Facebook,Gateaux Faciles,POTO - Photo Collage Editor
Total creative ads during the time period : 542
Duration : 1,202
Popularity : 37,791
Check ASO Keywords of Sephora : shopping beauté, maquillage et parfum
2. Sephora : shopping beauté, maquillage et parfum’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sephora : shopping beauté, maquillage et parfum in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sephora : shopping beauté, maquillage et parfum in the recent period. As of 2021-03-16, among the Sephora : shopping beauté, maquillage et parfum‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Sephora : shopping beauté, maquillage et parfum's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 91.92%,
Mobvista's proportion is 8.08%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Sephora : shopping beauté, maquillage et parfum‘s network with the most ads is Google Ads(Admob) and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Sephora : shopping beauté, maquillage et parfum
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sephora : shopping beauté, maquillage et parfum. We can see some advertising trends.
Top 1 Ad Creative of Sephora : shopping beauté, maquillage et parfum
Ad Details ：
Headline ：Allure Best of Beauty Winner ⭐
Text ：Allure Best of Beauty Winner pour le meilleur masque hydratant 2019! "Pour hydrater votre peau pendant votre sommeil, le Masque de Nuit Superberry Hydratation + Eclat procure une hydratation intense, ainsi qu’une bonne dose de vitamine C, donnant à votre peau un éclat radieux dès le réveil". - Allure
Top 2 Ad Creative of Sephora : shopping beauté, maquillage et parfum
Ad Details ：
Headline ：Allure Best of Beauty Winner ⭐
Text ：Allure Best of Beauty Winner pour le meilleur masque hydratant 2019! "Pour hydrater votre peau pendant votre sommeil, le Masque de Nuit Superberry Hydratation + Eclat procure une hydratation intense, ainsi qu’une bonne dose de vitamine C, donnant à votre peau un éclat radieux dès le réveil". - Allure
Top 3 Ad Creative of Sephora : shopping beauté, maquillage et parfum
Ad Details ：
Headline ：Allure Best of Beauty Winner ⭐
Text ：Allure Best of Beauty Winner pour le meilleur masque hydratant 2019! "Pour hydrater votre peau pendant votre sommeil, le Masque de Nuit Superberry Hydratation + Eclat procure une hydratation intense, ainsi qu’une bonne dose de vitamine C, donnant à votre peau un éclat radieux dès le réveil". - Allure
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 123 | 123 | 123 |
| Popularity | 876 | 872 | 872 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | France | France | France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Sephora : shopping beauté, maquillage et parfum in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Sephora : shopping beauté, maquillage et parfum's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sephora : shopping beauté, maquillage et parfum, you can click the app name below to view related reports, or you can find more info in ASOTools.