Shine Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Shine's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Shine.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Shine
App Name : Shine
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Shine SAS
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GulogGratis,appsGratis,开箱模拟器 for 皇室战争
Total creative ads during the time period : 358
Duration : 971
Popularity : 60,764
Check ASO Keywords of Shine
2. Shine’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Shine in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Shine in the recent period. As of 2021-03-16, among the Shine‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 13.64%, Playable Ads category's proportion is 0.0%, Image category's proportion is 77.27%, Carousel category's proportion is 9.09%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Shine's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.75%,
Facebook's proportion is 32.95%,
Audience Network's proportion is 23.68%,
Messenger's proportion is 9.62%,
's proportion is .
In the date of 2021-03-16, Shine‘s network with the most ads is Instagram and its proportion is 31.82%.
3. Top 3 Ad Creative Analysis of Shine
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Shine. We can see some advertising trends.
Top 1 Ad Creative of Shine
Ad Details ：
Headline ：Plus qu'une banque, un vrai copilote.
Text ：
Top 2 Ad Creative of Shine
Ad Details ：
Headline ：Lancez-vous avec Shine 🚀
Text ：Le copilote des indépendants. Nous vous libérons des tâches administratives, pour vous aider à travailler l'esprit tranquille * Création de statut micro-entrepreneur en 5 minutes 5 minutes, une carte d'identité valable et un justificatif d'adresse : c'est tout ce dont vous avez besoin pour ...
Top 3 Ad Creative of Shine
Ad Details ：
Headline ：Créez votre autoentreprise avec Shine
Text ：Le copilote des indépendants. Nous vous libérons des tâches administratives, pour vous aider à travailler l'esprit tranquille * Création de statut micro-entrepreneur en 5 minutes 5 minutes, une carte d'identité valable et un justificatif d'adresse : c'est tout ce dont vous avez besoin pour ...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 244 | 319 | 347 |
| Popularity | 999 | 989 | 977 |
| Dimensions | 400 x 400 | 1080 x 1080 | 2048 x 2048 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 2 | 3 |
| Countries | France | France | France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Shine in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Shine's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Shine, you can click the app name below to view related reports, or you can find more info in ASOTools.