Sleep Cycle: Sleep analysis & Smart alarm clock Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sleep Cycle: Sleep analysis & Smart alarm clock's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sleep Cycle: Sleep analysis & Smart alarm clock.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sleep Cycle: Sleep analysis & Smart alarm clock
App Name : Sleep Cycle: Sleep analysis & Smart alarm clock
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Sleep Cycle AB
Publisher : Instagram,Facebook,BİM - A101 -ŞOK - Aktüel Ürünler,Rokia charia of al quran - rokia charia gratuit,EDM Music - NCS Music 2020,Snore partner aid warnings
Total creative ads during the time period : 1,724
Duration : 2,417
Popularity : 183,794
Check ASO Keywords of Sleep Cycle: Sleep analysis & Smart alarm clock
2. Sleep Cycle: Sleep analysis & Smart alarm clock’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sleep Cycle: Sleep analysis & Smart alarm clock in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sleep Cycle: Sleep analysis & Smart alarm clock in the recent period. As of 2021-05-26, among the Sleep Cycle: Sleep analysis & Smart alarm clock‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, Sleep Cycle: Sleep analysis & Smart alarm clock's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-26, Sleep Cycle: Sleep analysis & Smart alarm clock‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Sleep Cycle: Sleep analysis & Smart alarm clock
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sleep Cycle: Sleep analysis & Smart alarm clock. We can see some advertising trends.
Top 1 Ad Creative of Sleep Cycle: Sleep analysis & Smart alarm clock
Ad Details ：
Headline ：Sleep better with Sleep Cycle
Text ：
Top 2 Ad Creative of Sleep Cycle: Sleep analysis & Smart alarm clock
Ad Details ：
Headline ：Sleep better with Sleep Cycle
Text ：Hate waking up in the morning? Then Sleep Cycle is for you. Find out why @erikagutierrrez and millions of others sleep better with Sleep Cycle.
Top 3 Ad Creative of Sleep Cycle: Sleep analysis & Smart alarm clock
Ad Details ：
Headline ：Better than a snooze button.
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 159 | 159 | 119 |
| Popularity | 981 | 980 | 896 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | France,Denmark,Belgium,United States,Switzerland,Ireland,Australia,Norway,New Zealand,Iceland,Japan,Canada,Austria,United Kingdom,Netherlands,Finland,Sweden | France,Denmark,Belgium,United States,Switzerland,Ireland,Australia,Norway,New Zealand,Iceland,Japan,Canada,Austria,United Kingdom,Netherlands,Finland,Sweden | United Kingdom,Netherlands,Austria,Australia,France,United States,Ireland,Canada,Switzerland,New Zealand,Norway,Belgium |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Sleep Cycle: Sleep analysis & Smart alarm clock in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Sleep Cycle: Sleep analysis & Smart alarm clock's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sleep Cycle: Sleep analysis & Smart alarm clock, you can click the app name below to view related reports, or you can find more info in ASOTools.