Solo Knight Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Solo Knight's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Solo Knight.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Solo Knight
App Name : Solo Knight
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : qi liu
Publisher : Facebook,Instagram
Total creative ads during the time period : 56
Duration : 35
Popularity : 5,033
Check ASO Keywords of Solo Knight
2. Solo Knight’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Solo Knight in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Solo Knight in the recent period. As of 2021-03-16, among the Solo Knight‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 83.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Solo Knight's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.12%,
Audience Network's proportion is 25.1%,
Messenger's proportion is 24.9%,
Instagram's proportion is 24.88%,
's proportion is .
In the date of 2021-03-16, Solo Knight‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Solo Knight
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Solo Knight. We can see some advertising trends.
Top 1 Ad Creative of Solo Knight
Ad Details ：
Headline ：獨奏騎士-專屬手機的刷刷刷+build遊戲
Text ：😃😃聽說這是一個剛上線的、有200+裝備、100+符文、600+天賦的ARPG哦
Top 2 Ad Creative of Solo Knight
Ad Details ：
Headline ：獨奏騎士-專屬手機的刷刷刷+build遊戲
Text ：😃😃聽說這是一個剛上線的、有200+裝備、100+符文、600+天賦的ARPG哦
Top 3 Ad Creative of Solo Knight
Ad Details ：
Headline ：獨奏騎士-專屬手機的刷刷刷+build遊戲
Text ：😃😃聽說這是一個剛上線的、有200+裝備、100+符文、600+天賦的ARPG哦
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 34 | 34 | 34 |
| Popularity | 119 | 119 | 119 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Macau,Taiwan,Hong Kong,Malaysia,Singapore | Macau,Taiwan,Hong Kong,Malaysia,Singapore | Macau,Taiwan,Hong Kong,Malaysia,Singapore |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Solo Knight in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Solo Knight's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Solo Knight, you can click the app name below to view related reports, or you can find more info in ASOTools.