Somnox - Sleep Robot Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Somnox - Sleep Robot's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Somnox - Sleep Robot.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Somnox - Sleep Robot
App Name : Somnox - Sleep Robot
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Somnox B.V.
Publisher : Instagram,Facebook,TopBuzz: Notícias,Vídeos, GIFs,Theme for Galaxy A51 Launcher
Total creative ads during the time period : 237
Duration : 735
Popularity : 30,840
Check ASO Keywords of Somnox - Sleep Robot
2. Somnox - Sleep Robot’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Somnox - Sleep Robot in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Somnox - Sleep Robot in the recent period. As of 2021-05-18, among the Somnox - Sleep Robot‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 60.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 40.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-18, Somnox - Sleep Robot's the proportion of networks impressions are placed like this:
Audience Network's proportion is 26.12%,
Messenger's proportion is 25.54%,
Facebook's proportion is 24.27%,
Instagram's proportion is 24.07%,
's proportion is .
In the date of 2021-05-18, Somnox - Sleep Robot‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Somnox - Sleep Robot
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Somnox - Sleep Robot. We can see some advertising trends.
Top 1 Ad Creative of Somnox - Sleep Robot
Ad Details ：
Headline ：Deze uitvinding kan een goede nachtrust bezorgen
Text ：“Met name de toepassing voor een algemeen beter adempatroon en hartcoherentie: dit is waar Somnox mij heeft verrast als mijn nieuwe beste buddy. Verrast in die zin, dat je bij het woord ‘slaaprobot’ in eerste instantie natuurlijk vooral aan slapen denkt. Maar Somnox is veel meer dan alleen een slaaprobot, dat heeft hij mij wel bewezen. I’m hooked.” Nikki, ⭐️⭐️⭐️⭐️⭐
Top 2 Ad Creative of Somnox - Sleep Robot
Ad Details ：
Headline ：Deze uitvinding kan een goede nachtrust bezorgen
Text ：“Met name de toepassing voor een algemeen beter adempatroon en hartcoherentie: dit is waar Somnox mij heeft verrast als mijn nieuwe beste buddy. Verrast in die zin, dat je bij het woord ‘slaaprobot’ in eerste instantie natuurlijk vooral aan slapen denkt. Maar Somnox is veel meer dan alleen een slaaprobot, dat heeft hij mij wel bewezen. I’m hooked.” Nikki, ⭐️⭐️⭐️⭐️⭐
Top 3 Ad Creative of Somnox - Sleep Robot
Ad Details ：
Headline ：Deze uitvinding kan een goede nachtrust bezorgen
Text ：“Met name de toepassing voor een algemeen beter adempatroon en hartcoherentie: dit is waar Somnox mij heeft verrast als mijn nieuwe beste buddy. Verrast in die zin, dat je bij het woord ‘slaaprobot’ in eerste instantie natuurlijk vooral aan slapen denkt. Maar Somnox is veel meer dan alleen een slaaprobot, dat heeft hij mij wel bewezen. I’m hooked.” Nikki, ⭐️⭐️⭐️⭐️⭐
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 102 | 102 |
| Popularity | 427 | 423 | 423 |
| Dimensions | 500 x 384 | 500 x 384 | 500 x 384 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 2 | 2 |
| Countries | Netherlands,Suriname | Suriname,Netherlands | Netherlands,Suriname |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Somnox - Sleep Robot in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Somnox - Sleep Robot's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Somnox - Sleep Robot, you can click the app name below to view related reports, or you can find more info in ASOTools.