Sword Art Online Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Sword Art Online’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sword Art Online.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Sword Art Online

App Name : Sword Art Online

Logo

Sword Art Online-SocialPeta

OS : iOS

Network : Google Ads(Admob),Audience Network,Facebook

Developer : BANDAI NAMCO Entertainment Inc.

Publisher : Drift Mania Championship,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor & Collage,SmartNews: World Breaking News,GulogGratis: Køb & sælg,OLX Clasificados,Video Editor with Music Star

Total creative ads during the time period : 1,102

Duration : 290

Popularity : 98,399

2. Sword Art Online’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Sword Art Online in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Sword Art Online in the recent period. As of 2020-09-07, among the Sword Art Online‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 27.27%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 72.73%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Sword Art Online’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 59.67%,

Facebook’s proportion is 40.33%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Sword Art Online‘s network with the most ads is Audience Network and its proportion is 54.55%.

3. Top 3 Ad Creative Analysis of Sword Art Online

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sword Art Online. We can see some advertising trends.

Top 1 Ad Creative of Sword Art Online

Ad Details :

Headline :極具魄力的動畫戰鬥!

Text :‎A tale of noble souls. Sword Art Online's newest RPG game, based on the Alicization arc, is coming to a smartphone near you! ■ Explore brand new stories in Sword Art Online -Alicization Rising Steel- It is based on the Alicization arc of the SAO anime, but also contains original content exclu.....

Top 2 Ad Creative of Sword Art Online

Ad Details :

Headline :Sword Art Online

Text :An SAO action RPG An RPG that lets you experience exclusive scenarios within the Alicization arc An SAO action RPG

Top 3 Ad Creative of Sword Art Online

Ad Details :

Headline :極具魄力的動畫戰鬥!

Text :‎A tale of noble souls. Sword Art Online's newest RPG game, based on the Alicization arc, is coming to a smartphone near you! ■ Explore brand new stories in Sword Art Online -Alicization Rising Steel- It is based on the Alicization arc of the SAO anime, but also contains original content exclu.....

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 168 217 99
Popularity 989 878 806
Dimensions 1080 x 1080 405 x 228 1080 x 1080
Creative Type Image Image Image
Network Facebook Google Ads(Admob) Audience Network
Related Ads 1 2 1
Countries Macau,Taiwan,Hong Kong Tajikistan Macau,Hong Kong,Taiwan
Language English English English

Through the above analysis, we can see that the most effective channel for Sword Art Online in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Sword Art Online’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Sword Art Online, you can click the app name below to view related reports.