TED Masterclass Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TED Masterclass's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TED Masterclass.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TED Masterclass
App Name : TED Masterclass
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : TED Conferences LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 9
Duration : 268
Popularity : 4,048
Check ASO Keywords of TED Masterclass
2. TED Masterclass’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TED Masterclass in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TED Masterclass in the recent period. As of 2021-02-03, among the TED Masterclass‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-03, TED Masterclass's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-03, TED Masterclass‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of TED Masterclass
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TED Masterclass. We can see some advertising trends.
Top 1 Ad Creative of TED Masterclass
Ad Details ：
Headline ：
Text ：In a world in crisis, your ideas matter right now. Develop and tell your story with TED Masterclass.
Top 2 Ad Creative of TED Masterclass
Ad Details ：
Headline ：Get the TED Masterclass app now
Text ：
Top 3 Ad Creative of TED Masterclass
Ad Details ：
Headline ：
Text ：You have an idea of how to fix the world. Share your ideas and make the world a better place with TED Masterclass.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 236 | 266 | 185 |
| Popularity | 990 | 954 | 913 |
| Dimensions | 400 x 400 | 2048 x 2048 | 400 x 400 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 3 | 5 | 2 |
| Countries | New Zealand,United Kingdom,Australia,Canada,United States | Philippines,United States | United States,Canada,New Zealand,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TED Masterclass in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free TED Masterclass's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TED Masterclass, you can click the app name below to view related reports, or you can find more info in ASOTools.