The Bulletin Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Bulletin’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Bulletin.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Bulletin
App Name : The Bulletin
OS : Android
Network : Facebook,Instagram,Twitter
Developer : Central Oregon Media Group LLC
Total creative ads during the time period : 33
Duration : 753
Popularity : 19,656
2. The Bulletin’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser The Bulletin in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Bulletin in the recent period. As of 2020-08-29, among the The Bulletin‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, The Bulletin’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 60.21%,
Instagram’s proportion is 39.79%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-08-29, The Bulletin‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of The Bulletin
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Bulletin. We can see some advertising trends.
Top 1 Ad Creative of The Bulletin
Ad Details ：
Headline ：Editorial: Require Legislature to live up to Oregon Constitution
Text ：Oregon’s Constitution, Section 25, Article IV, is clear. “Three-fifths of all members elected to each House (of the Legislature) shall be necessary to pass bills for raising revenue.”Yet lawmakers, particularly in the last few years, have found ways around the three-fifths requirement and rais...
Top 2 Ad Creative of The Bulletin
Ad Details ：
Headline ：Letters: Vote for Dholakia; Melissa Dholakia for schools; Support Melissa Dholakia
Text ：Melissa Dholakia for schoolsAs an entrepreneur focused on launching, building and scaling pioneering companies, I know the importance of innovation in growing our workforce and local economy. This is what has powered my previous careers in technology and venture capital, is driving growth for Riff C...
Top 3 Ad Creative of The Bulletin
Ad Details ：
Headline ：Editorial: No new taxes without PERS reform
Text ：Gov. Kate Brown wants to give schools an additional $2 billion, but, as things now stand, she and lawmakers must find a new pot of money to fund her dream.Now an alliance of businesses (Nike, a real estate developer and the Oregon Health Care Association) and public employee unions have joined force...
Basic Info of Top 3 Ad Creative
|Dimensions||928 x 619||940 x 594||928 x 619|
|Countries||Canada,United States,Australia,United Kingdom||United States||United States|
Through the above analysis, we can see that the most effective channel for The Bulletin in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The Bulletin’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Bulletin, you can click the app name below to view related reports.