The Epoch Times Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Epoch Times's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Epoch Times.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Epoch Times
App Name : The Epoch Times
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Epoch Usa Inc
Publisher : Instagram,Montage Video Musique,Army Chess by SZY,GulogGratis,Happy Wheels,POTO - Photo Collage Editor,Báo Điện Tử - Đọc báo online,开箱模拟器 for 皇室战争
Total creative ads during the time period : 454
Duration : 649
Popularity : 32,964
Check ASO Keywords of The Epoch Times
2. The Epoch Times’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Epoch Times in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Epoch Times in the recent period. As of 2021-04-06, among the The Epoch Times‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-06, The Epoch Times's the proportion of networks impressions are placed like this:
Mobvista's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-06, The Epoch Times‘s network with the most ads is Mobvista and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of The Epoch Times
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Epoch Times. We can see some advertising trends.
Top 1 Ad Creative of The Epoch Times
Ad Details ：
Headline ：The Epoch Times
Text ：Experience the best way to read The Epoch Times online. Download our free app. https://t.co/mqEJqjIllt
Top 2 Ad Creative of The Epoch Times
Ad Details ：
Headline ：The Epoch Times
Text ：Experience the best way to read The Epoch Times online. Download our free app. https://t.co/mqEJqjIllt
Top 3 Ad Creative of The Epoch Times
Ad Details ：
Headline ：The Epoch Times
Text ：See today's news highlights at a glance. https://t.co/mqEJqjIllt
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 350 | 350 | 97 |
| Popularity | 999 | 999 | 630 |
| Dimensions | 800 x 800 | 800 x 418 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | United States,United Kingdom,Canada,Australia | United States,United Kingdom,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Epoch Times in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free The Epoch Times's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Epoch Times, you can click the app name below to view related reports, or you can find more info in ASOTools.