Today in the Word Devotional Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Today in the Word Devotional's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Today in the Word Devotional.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Today in the Word Devotional
App Name : Today in the Word Devotional
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Instagram
Developer : Moody Bible Institute
Publisher : Instagram,Quran Muhammad Al Minshawi MP3,KJV Audio - Free Holy Bible and Daily Verses,Surah Ar-Rahman with Urdu Terjuma Audio Offline,Danmark Nyheder,Classic Rock Radio
Total creative ads during the time period : 38
Duration : 283
Popularity : 9,029
Check ASO Keywords of Today in the Word Devotional
2. Today in the Word Devotional’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Today in the Word Devotional in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Today in the Word Devotional in the recent period. As of 2021-05-11, among the Today in the Word Devotional‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-11, Today in the Word Devotional's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-11, Today in the Word Devotional‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Today in the Word Devotional
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Today in the Word Devotional. We can see some advertising trends.
Top 1 Ad Creative of Today in the Word Devotional
Ad Details ：
Headline ：Pointing to Truth in New Ways
Text ：Today in the Word has pointed thousands of people to God’s truth through studying and applying the Bible. Now, with the new Today in the Word app, you can access the daily Bible devotionals at the touch of a button!
Top 2 Ad Creative of Today in the Word Devotional
Ad Details ：
Headline ：Pointing to Truth in New Ways
Text ：Today in the Word has pointed thousands of people to God’s truth through studying and applying the Bible. Now, with the new Today in the Word app, you can access the daily Bible devotionals at the touch of a button!
Top 3 Ad Creative of Today in the Word Devotional
Ad Details ：
Headline ：Pointing to Truth in New Ways
Text ：Today in the Word has pointed thousands of people to God’s truth through studying and applying the Bible. Now, with the new Today in the Word app, you can access the daily Bible devotionals at the touch of a button!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 119 | 119 | 119 |
| Popularity | 687 | 679 | 675 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 3 | 3 | 3 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Canada,Australia,United Kingdom | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Today in the Word Devotional in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Today in the Word Devotional's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Today in the Word Devotional, you can click the app name below to view related reports, or you can find more info in ASOTools.